About BritePH
BritePH (also known as BritePH Inc., formerly BritePH Detergent Trading) is a Philippine manufacturer and supplier of DIY household cleaning product kits, finished cleaning products, and refilling solutions. The company is best known for its “Mix. Create. Earn.” business model, which enables individuals, households, and entrepreneurs to produce household cleaning products for personal use or as small businesses.[1]
The company serves a broad customer base that includes home users, online sellers, laundry shops, refill stores, and livelihood organizations. It also provides distributorship and franchise opportunities aimed at supporting micro, small, and medium-sized enterprises (MSMEs) throughout the Philippines.[2]
History
BritePH began operations as BritePH Detergent Trading, focusing on concentrated DIY detergent and cleaning product kits. The company later expanded its operations under BritePH Inc., broadening its product portfolio while continuing its focus on entrepreneurship and livelihood development. According to Philippine FDA records, BritePH Inc. is licensed as a trader of household and urban hazardous substances.[3]
Over the years, BritePH has grown into one of the country’s recognized suppliers of DIY cleaning kits through e-commerce platforms, social media, and a nationwide distributor network. The company states that millions of its DIY kits have been sold online.
Business Model
BritePH operates on a DIY manufacturing concept, supplying complete kits that contain the raw materials needed to produce cleaning products. Each kit includes ingredients, mixing instructions, and guidance designed for beginners.
The company’s model emphasizes three key objectives:
- Household cost savings by allowing consumers to produce cleaning products themselves.
- Small business opportunities through resale and refilling businesses.
- Livelihood support via training programs and distributorships.
Products
BritePH manufactures and distributes DIY kits and finished household products across multiple categories, including:
- Dishwashing liquid
- Liquid detergent
- Fabric conditioner
- Hand soap
- Body wash
- Multi-purpose cleaner
- Bleach and disinfectants
- Car shampoo
- Dog shampoo
- Room and linen sprays
- Laundry finishing spray
- Detergent powder
Many products are available both as DIY concentrate kits and ready-to-use formulations.[4]
DIY Kits
The company’s flagship products are its DIY kits, which are designed to yield multiple liters of finished cleaning products from a single package. Popular kits include:
- Dishwashing Liquid Kit
- Fabric Conditioner Kit
- Liquid Detergent Kit
- Hand Soap Kit
- Multi-purpose Cleaner Kit
- Car Shampoo Kit
- Dog Shampoo Kit
- Body Wash Kit
Each kit typically includes concentrated ingredients, additives, fragrances, preservatives, and printed or video mixing instructions.[5]
Franchise and Distributorship
BritePH offers several business programs, including:
- Distributor packages
- DIY refilling station packages
- Premixed refilling station franchises
- City and municipal distributorships
These programs provide product discounts, marketing materials, training, and business support to entrepreneurs interested in selling BritePH products.[6]
Livelihood Programs
A significant aspect of BritePH’s business is its participation in livelihood initiatives. The company reports working with:
- Local government units (LGUs)
- Schools and training centers
- Non-government organizations
- Community organizations
- Correctional institutions
- Civic groups
These programs use DIY manufacturing as a means of generating income and teaching entrepreneurship skills.
Online Presence
BritePH distributes products through its official website, e-commerce marketplaces, and social media channels. It also provides instructional videos demonstrating how to mix and use its DIY kits.[7]
Regulatory Status
BritePH Inc. is registered in the Philippines and holds a License to Operate (LTO) issued by the Philippine Food and Drug Administration (FDA) as a trader of household and urban hazardous substances. The current license listed by the FDA is valid through 2028.
Mission
According to the company, BritePH’s mission is to make household cleaning products more affordable while creating income opportunities for Filipino families through DIY manufacturing and entrepreneurship.





