Enfant was founded in 1984 under Thai Wacoal Public Company Limited, one of Thailand’s leading apparel manufacturers. The brand initially focused on producing premium baby clothing made from soft, non-toxic cotton fabrics designed specifically for newborns and children with sensitive skin. [1]

As demand for safe baby products increased, Enfant expanded beyond clothing. In 1986, the company introduced its first line of baby toiletries, known as the Blue Toiletry collection, featuring gentle skincare products formulated with naturally derived ingredients. [1]

In 2013, Enfant launched its Green Toiletry range, emphasizing certified organic ingredients and environmentally friendly formulations. This expansion reflected growing consumer interest in organic baby care and strengthened the brand’s position in the premium baby products market. [1]

Over four decades, Enfant has evolved into one of Thailand’s best-known baby brands, exporting products throughout Asia and expanding into new markets including the Middle East. [1]

Enfant offers a comprehensive range of baby and maternity products, including:

• Baby clothing for newborns and toddlers

• Organic cotton and bamboo apparel

• Cloth diapers

• Blankets, towels, and bedding

• Feeding accessories

• Baby shoes and socks

• Nursery furniture

• Baby skincare and toiletries

• Shampoo, body wash, lotions, and powders

• Nursing and maternity products

• Mosquito-repellent clothing

• Antibacterial clothing collections

• Baby toys and accessories [2]

Product Features

Enfant emphasizes safety, comfort, and innovation. Many of its products feature:

• 100% cotton or bamboo-based fabrics

• Non-Azo dyes that reduce the risk of harmful chemical exposure

• Organic ingredients in skincare products

• Dermatologically tested formulations

• Moisture-wicking and breathable textile technologies

• Antibacterial fabric treatments

• Insect-repellent textile technology using microcapsules

• Materials suitable for newborns and sensitive skin [2]

Originally established in Thailand, Enfant has expanded into several markets across Asia and the Middle East. The brand is distributed in countries including:

• Thailand

• Philippines

• Singapore

• Malaysia

• Vietnam

• United Arab Emirates

• Oman [1]

Enfant entered the Philippine market in 1995 through Minton Multiresources Inc. (MMR), which operates Enfant specialty stores and distributes the brand nationwide. The Philippine product lineup includes baby clothing, nursery furniture, feeding accessories, toiletries, bedding, toys, and other infant essentials. According to company information, the brand has expanded to multiple specialty stores and over 100 retail outlets across the country. [3]

Over the years, Enfant has received several awards recognizing its quality and popularity among parents, including:

• Reader’s Digest Trusted Brand Awards (2009–2012)

• theAsianparent Awards (2021–2023)

• Amarin Baby & Kids Awards, including recognition in 2024 for natural baby care products

Enfant’s philosophy centers on providing products that combine textile innovation with baby-care expertise to create products intended to support children’s health, comfort, and everyday development. [1] Priorities include:

• Safety for newborns and young children

• Gentle, skin-friendly materials

• Natural and organic ingredients where applicable

• High manufacturing standards

• Comfort and functionality for both babies and parents

1. Our Story – ENFANT

2. Enfant – Enfant Philippines

3. Minton Multiresources Inc. – bossjob