Femme is a Philippine hygiene and household products brand best known for its tissue paper products and, more recently, its feminine hygiene line. The brand is owned by Sanitary Care Products Asia (SCPA), a Filipino manufacturer of paper and hygiene products. Femme is positioned as a value-for-money brand, offering affordable everyday essentials for homes, schools, offices, and commercial establishments. [1]

On marketplaces such as Lazada Philippines, Femme is commonly listed under the Household Supplies category, where it sells bathroom tissue, facial tissue, kitchen towels, paper towels, and related hygiene products.

• Brand: Femme

• Industry: Household paper products and personal hygiene

• Owner: Sanitary Care Products Asia (SCPA)

• Country of origin: Philippines

• Market: Primarily the Philippines

• Product categories:

• Bathroom tissue

• Facial tissue

• Kitchen towels

• Paper towels

• Interfold paper towels

• Sanitary napkins

• Pantyliners

• Menstrual pants [2]

Femme was introduced as one of SCPA’s consumer brands to provide affordable hygiene products for Filipino households. The brand initially gained recognition for its tissue products before expanding into feminine care.

In recent years, Femme has broadened its portfolio beyond paper products by introducing sanitary napkins, pantyliners, and menstrual pants, positioning itself as a complete hygiene brand for everyday use. [3]

Femme is owned by Sanitary Care Products Asia (SCPA), a Philippine company specializing in hygiene and sanitary paper products. According to SCPA, Femme is one of its flagship consumer brands, focusing on practical, affordable, and accessible hygiene products for Filipino consumers. [4]

Household Paper Products

The brand’s household range includes:

• Bathroom tissue

• Facial tissue

• Box tissues

• Kitchen towels

• Interfold paper towels

• Paper napkins

Many Femme tissue products are manufactured using 100% virgin pulp and are marketed as being free from elemental chlorine and artificial whiteners, making them suitable for everyday hygienic use. [5]

Feminine Care

Femme has expanded into women’s hygiene products, including:

• Regular sanitary napkins

• Maxi sanitary napkins

• Pantyliners

• Menstrual pants

• Long pantyliners

The expansion reflects the company’s move toward becoming a broader hygiene brand rather than only a tissue manufacturer. [6]

Femme markets itself around three core values:

• Practicality

• Affordability

• Everyday hygiene

Rather than targeting the premium tissue segment, Femme focuses on providing dependable products at accessible prices for Filipino households. Its products are commonly found in supermarkets, office supply stores, online marketplaces, and wholesale distributors. [7]

Femme products are widely distributed through:

• Lazada Philippines

• Shopee Philippines

• Puregold

• Office Warehouse

• Various supermarkets and grocery chains

The brand is used in homes as well as offices, schools, restaurants, and institutions that require bulk tissue and paper supplies. [8]

In 2025, SCPA announced Filipino actress and television personality Shuvee Etrata as Femme’s official brand ambassador. The campaign, themed “Femme Era: The Practical Era,” emphasized practicality, confidence, and everyday hygiene while promoting both tissue and feminine care products. [9]

Femme tissue products are promoted with features such as:

• 100% virgin pulp

• Soft texture

• Good absorbency

• Chlorine-free manufacturing

• No artificial whiteners

• Dermatologist-tested (selected products) [10]

Among Filipino consumers, Femme has built a reputation as a dependable mid-priced tissue brand. Online discussions frequently describe its tissues and kitchen towels as durable for daily household use and note its competitive pricing compared with other mainstream tissue brands. While these are user opinions rather than formal product testing, they reflect recurring consumer sentiment. [11]

Femme products are sold through:

• Major supermarkets

• Grocery stores

• Wholesale suppliers

• Office supply retailers

• E-commerce platforms, including Lazada and Shopee [12]

Typical Femme listings under Household Supplies include:

• 2-ply bathroom tissue

• 3-ply bathroom tissue

• Facial tissue packs

• Box facial tissues

• Kitchen towel rolls

• Interfold paper towels

• Paper napkins

• Bulk tissue packs for offices and commercial use [13]

Femme is a Philippine household hygiene brand owned by Sanitary Care Products Asia (SCPA). Originally known for tissue paper products, the brand has expanded into feminine hygiene while maintaining its focus on affordable, practical everyday essentials. Its products are widely available through supermarkets and major online marketplaces such as Lazada Philippines, making it a familiar brand for Filipino households seeking accessible tissue and hygiene solutions. [14]

1. Shuvee Etrata is Femme’s New Brand Ambassador | SCPA

2. Femme Expands Feminine Care Lineup for Filipinas | SCPA

3. Femme_PH, Online Shop | Shopee Philippines

4. Femme Tissue 12rolls 2ply | Office Warehouse, Inc.

5. femme bathroom tissue 2ply 300 sheets 12 rolls

6. Shuvee for Femme

7. Tissue roll brand na di marupok/nawawasak agad pag nabasa

8. Any tissue recommendation na same quality sa Somyth Hanging Tissue?

9. Napkin suggestions?

10. FDA Verification Portal

11. Inside FEMMELAND: A day of fun, creativity, and empowerment for women | PEP.ph

12. Femmeland Celebrates a Different Kind of Period Care | SCPA

13. Discover the Best Household Supplies for Your Home in the Philippines

14. About Us – Media, News & Announcements | Lazada Philippines