About KUESICR
KUESICR is a cosmetics and beauty brand recognised for its affordable makeup, false eyelashes, and personal beauty accessories. Rather than operating a standalone retail network, the brand distributes its products mainly through e-commerce marketplaces in Asia, including Shopee and Lazada. KUESICR caters to budget-conscious consumers seeking everyday beauty items featuring modern packaging and trend-driven designs.1
Overview
| Item | Details |
|---|---|
| Brand Name | KUESICR |
| Industry | Cosmetics & Beauty |
| Product Categories | Makeup, false eyelashes, cosmetic accessories, lip products, eye makeup, children’s cosmetics |
| Primary Markets | Southeast Asia and online international marketplaces |
| Business Model | Direct-to-consumer (primarily online) |
| Price Range | Budget / Affordable |
History
Public information regarding the founding date, founders, or corporate history of KUESICR is limited. Unlike established multinational cosmetic companies, the brand has not released an official company profile or detailed corporate background.
Trademark records indicate that the KUESICR mark was filed in 2024 by Shenzhen Yaqida Technology Co., Ltd., a company based in Shenzhen, China. The filing covers cosmetic products such as lipstick, mascara, lip gloss, eyebrow pencils, nail products, false nails, and children’s cosmetics.
Products
KUESICR offers a variety of beauty products, including:
- Self-adhesive false eyelashes
- Cluster lashes
- Mascara
- Lip gloss
- Lipstick
- Eyebrow pencils
- Eye makeup accessories
- Nail beauty products
- Children’s cosmetics
- Sunscreen (available via online marketplace listings)
Among these offerings, glue-free reusable false eyelashes are among the most visible KUESICR products on online marketplaces.
Brand Position
KUESICR positions itself as an affordable beauty brand through several key strategies:
- Offering low-cost cosmetics
- Selling primarily through online marketplaces
- Utilising minimalist packaging
- Employing a direct-to-consumer sales model to reduce retail markups
This approach enables product pricing significantly lower than many international cosmetic brands.
Manufacturing
Available public information suggests that KUESICR products originate from manufacturers in China. The association with trademark applicant Shenzhen Yaqida Technology Co., Ltd. indicates Chinese ownership or management of the brand.
Distribution
Instead of maintaining a large chain of physical stores, KUESICR products are typically sold through:
- Shopee
- Lazada
- Other online retailers
Product availability varies depending on the country and specific seller.
Safety and Authenticity
As KUESICR products are sold by multiple third-party online sellers, consumers are generally advised to:
- Purchase from verified storefronts where available
- Review product feedback and seller ratings
- Verify any applicable cosmetic registrations required in their country
- Remain aware that counterfeit cosmetic products may appear on online marketplaces
Trademark
Trademark records show the KUESICR name registered or applied for in connection with cosmetics, including:
- Lipsticks
- Mascara
- Lip gloss
- Eyebrow pencils
- Nail products
- False nails
- Children’s cosmetics
The listed applicant is Shenzhen Yaqida Technology Co., Ltd.
Public Presence
Compared to global beauty brands, KUESICR maintains a relatively limited public corporate presence. There is currently no widely available official corporate history, founder biography, or detailed company information in public sources. Most accessible information about the brand is derived from product listings, marketplace pages, and trademark filings.
Summary
KUESICR is an emerging budget cosmetics brand focused on online retail. It is best known for affordable makeup products and reusable false eyelashes, with goods manufactured in China and sold primarily through e-commerce marketplaces. While its product lineup is broad and accessible, publicly available information about the company’s history, leadership, and operations remains limited compared with more established international cosmetics brands.2
