Publicly available information regarding the founding date, founders, corporate ownership, and headquarters of Mars Tattoo is limited. The brand is primarily identifiable through its digital storefronts rather than a physical corporate history. On Shopee Philippines, the Mars Tattoo Shop (MAGIC TATTOO) storefront has established a significant following and maintains an extensive product catalog.

The brand’s marketing utilizes the concept of a “Mars Tattoo Club” and positions its offerings as accessible, non-permanent body art. Product descriptions emphasize semi-permanent technology distinct from standard temporary stickers.[1] Due to the lack of verified primary documentation, specific claims regarding the brand’s origin, parent company, or founding year remain unconfirmed.

It should be noted that Mars Tattoo is distinct from MARS Ink Tattoo Studio, a separate custom tattoo business based in San Jose, California.

Mars Tattoo organizes its inventory around individual design motifs rather than service-based appointments. The marketplace catalog includes:

• Semi-permanent tattoo designs
• Temporary tattoo stickers
• Lettering and typography
• Butterflies and floral patterns
• Animal and snake designs
• Arrows and compass motifs
• Zodiac and constellation imagery
• Anime-inspired artwork
• Colored tattoo designs
• Neck and body-placement specific designs
• Decorative symbols and illustrations

Individual listings on Shopee Philippines are typically priced in the ₱50–₱60 range, though costs vary by design and promotional activity.

A key differentiator for Mars Tattoo is its semi-permanent formula. According to product descriptions, the design initially appears light blue upon application and darkens over approximately 24–36 hours.[1] The brand states that this process involves interaction with skin proteins and collagen, rather than functioning solely as a surface adhesive.

While advertised to last up to one to two weeks, actual longevity depends on several variables:[1]

• Placement on the body
• Daily physical activities
• Skin moisture levels
• Natural skin regeneration cycles

Consequently, the tattoo is designed to fade gradually rather than remain permanently embedded.

Mars Tattoo occupies a market segment distinct from conventional tattoo studios. Traditional tattooing deposits pigment into the dermis using needles for permanent results. In contrast, Mars Tattoo markets temporary and semi-permanent alternatives for consumers seeking experimentation without long-term commitment.

This positioning appeals to individuals who:

• Wish to test a design before obtaining a permanent tattoo
• Frequently change their aesthetic
• Require body art for specific events
• Prefer painless application methods
• Desire tattoo aesthetics without permanence

The brand emphasizes that application is painless and simpler than professional tattooing.[1]

Mars Tattoo is positioned as accessible, experimental, and fashion-oriented body art. By treating tattoos as interchangeable style accessories rather than permanent artistic procedures, the brand lowers the barrier to entry for body art experimentation. The low price point allows customers to purchase multiple designs for temporary use.

The name “Mars” evokes themes of exploration and unconventional self-expression. Marketing copy reinforces this through references to “Mars tattoo magic” and the “Mars Tattoo Club,” blending traditional rebellious tattoo associations with a playful, beauty-focused approach.[1]

In the broader market, Mars Tattoo sits between traditional temporary stickers and permanent professional tattoos, offering longer wear and greater realism than standard decals while avoiding the cost and pain of professional ink.

Mars Tattoo operates primarily as a direct-to-consumer e-commerce brand. Its most visible presence is on Shopee Philippines under the name Mars Tattoo Shop（MAGIC TATTOO）, where it has maintained a 4.9 rating and amassed over 200,000 followers. The platform hosts hundreds of SKUs.

Products are also listed on TikTok Shop Philippines, where individual items have recorded substantial sales volumes and customer reviews, indicating significant adoption within the local e-commerce landscape.[1]

Marketplace reviews generally assess the products based on visual realism, ease of application, and resemblance to genuine tattoos. Customers have noted convincing development results post-application.[1] However, user experiences vary based on adherence to application instructions and individual skin chemistry. The advertised one-to-two-week lifespan represents an upper-end estimate rather than a guarantee.

Safety claims

Product descriptions state that the formula is plant-based and skin-safe, tested internally by the brand’s scientists and engineers.[1] These are manufacturer-provided claims rather than independent clinical findings. Consumers with sensitive skin or allergies are advised to review ingredient lists and follow application guidelines carefully.

Semi-permanent products have an approximate shelf life of three months and should be stored in a cool, dry place.[1]

Removal

As semi-permanent tattoos fade naturally with skin regeneration, removal is typically gradual. For faster removal, the brand suggests gentle exfoliation using warm saltwater or body scrubs, cautioning users to avoid skin irritation.[1]

Mars Tattoo operates on a direct-to-consumer e-commerce model characterized by:

1. Sourcing or creating a large library of diverse designs
2. Offering products at accessible price points
3. Distributing exclusively through online marketplaces
4. Leveraging platform ratings, reviews, and variety for discovery
5. Targeting consumers interested in low-commitment body art

This structure enables the brand to reach customers directly without the overhead of physical studio locations or appointment scheduling.

1. 〖Mars Tattoo〗 NEW Technology Magic, Long Lasting 2 Weeks, Semi-Permanent – TikTok Shop Philippines