Nature Made was established in 1971 by Barry Pressman and Henry Burdick. The founders believed consumers needed access to high-quality nutritional supplements as part of maintaining long-term health. Their goal was to manufacture vitamins with consistent quality standards and scientifically supported formulations. [2]

Major Milestones

1971

• Nature Made is founded in California.

1981

• Pharmavite joins the Council for Responsible Nutrition (CRN), an industry association promoting responsible supplement manufacturing.

1989

• Pharmavite becomes part of Otsuka Pharmaceutical, a global healthcare company headquartered in Japan.

1997

• Nature Made becomes recognized as the #1 Pharmacist Recommended Vitamin and Supplement Brand in multiple product categories.

1999

• Establishes a Scientific Advisory Board to guide research, product development, and quality standards.

2002

• Nature Made becomes the first dietary supplement brand with products verified by the U.S. Pharmacopeia (USP) for purity, potency, and manufacturing quality.

2005

• Becomes one of the leading broadline vitamin brands in the United States.

2016

• Launches the first USP-Verified gummy vitamin products.

2022

• Introduces the Wellblends™ collection targeting sleep, stress, and immune health. [2]

Nature Made is manufactured and marketed by Pharmavite LLC.

Pharmavite develops nutritional supplements and wellness products while focusing on evidence-based nutrition. Since 1989, Pharmavite has operated as a subsidiary of Otsuka Pharmaceutical, one of Japan’s largest healthcare companies known for pharmaceutical products, clinical nutrition, and health-related research. [1]

Nature Made manufactures more than 150 dietary supplement products, including:

• Multivitamins

• Vitamin C

• Vitamin D

• Vitamin B Complex

• Vitamin B12

• Vitamin E

• Calcium

• Magnesium

• Zinc

• Iron

• Fish Oil (Omega-3)

• CoQ10

• Probiotics

• Fiber supplements

• Melatonin

• Turmeric

• Ashwagandha

• Prenatal vitamins

• Children’s vitamins

• Gummies

• Specialty wellness blends

• Digestive health products

• Joint health supplements

• Heart health supplements

• Immune support supplements [2]

Nature Made emphasizes quality assurance throughout product development.

Its quality program includes:

• Ingredient testing

• Identity verification

• Purity testing

• Potency testing

• Manufacturing under Good Manufacturing Practices (GMP)

• Stability testing

• Quality audits

Many Nature Made products display the USP Verified Mark, indicating independent testing by the United States Pharmacopeia for quality, purity, and manufacturing standards. Not every product carries this mark, but the brand was the first to achieve USP verification for dietary supplements. [2]

Nature Made states that its products are developed using:

• Nutrition science

• Clinical research

• Expert review

• Scientific advisory input

• Ongoing monitoring of emerging nutritional research

The company employs nutrition scientists, registered dietitians, naturopathic physicians, and PhD researchers to support product development and consumer education. [2]

Nature Made is widely recognized in the U.S. supplement market for:

• Being a long-established vitamin brand

• Broad retail availability

• Science-focused product development

• USP-verified products

• Recognition in pharmacist recommendation surveys across multiple supplement categories. [2]

Nature Made products are sold through:

• Pharmacies

• Grocery stores

• Supermarkets

• Warehouse clubs

• Health retailers

• Online marketplaces

• The official Nature Made website

The brand is available primarily in the United States and is also distributed in selected international markets through regional partners. [2]

According to the company, Nature Made’s mission is to support everyday wellness by providing science-backed nutritional supplements made with quality ingredients and rigorous manufacturing standards. The brand positions itself as helping people maintain health through accessible, evidence-informed nutrition. [2]

Nature Made emphasizes four core principles:

• Science-backed formulations

• High-quality ingredients

• Rigorous manufacturing standards

• Consumer trust and transparency

These principles are reflected in its product development, quality control, and educational resources. [2]

• Founded in 1971.

• Manufactured by Pharmavite LLC.

• Owned by Otsuka Pharmaceutical since 1989.

• Produces 150+ supplement products.

• First dietary supplement brand to achieve USP verification for qualifying products.

• Offers supplements for heart health, bone health, immune support, digestive health, sleep, stress, prenatal nutrition, and general wellness.

• Continues to invest in nutrition science, product innovation, and quality assurance. [2]

1. Nature Made

2. Learn Our Company History | Nature Made®