About Pet New Land
Overview
Pet New Land is a pet care brand that offers a broad range of affordable products for dogs and cats, including grooming supplies, feeding accessories, pet furniture, travel gear, hygiene products, toys, and selected pet food. The brand is primarily distributed through major e-commerce marketplaces in Southeast Asia, particularly the Philippines, where it has established a significant online retail presence.
| Attribute | Details |
|---|---|
| Brand Name | Pet New Land |
| Industry | Pet Care & Pet Supplies |
| Product Categories | Grooming, Feeding, Pet Furniture, Cat Litter, Accessories, Travel Products, Pet Toys, Dog & Cat Food |
| Primary Market | Philippines |
| Sales Channels | Online marketplaces (Shopee, Lazada, TikTok Shop) |
| Target Customers | Dog and cat owners seeking practical, affordable pet products |
History
Public information about Pet New Land’s corporate history, founders, headquarters, or establishment date is limited. Unlike long-established international pet brands, Pet New Land has developed its reputation mainly through online retail platforms rather than through extensive corporate publications or a dedicated public company profile.
Trademark records in the Philippines indicate that “PET NEW LAND LOVE AND LIFE” has been filed as a trademark under Class 31 (animal food and related products) by Telicity Corporation, suggesting an official brand registration associated with the company. [1]
Products
Pet New Land’s catalog includes products across multiple categories:
Grooming
- Dog and cat shampoos
- Dry shampoo mousse
- Dry cleaning powder
- Flea and tick care products
- Grooming accessories
Feeding
- Automatic food dispensers
- Water dispensers
- Food bowls
- Feeding mats
Cat Care
- Bentonite cat litter
- Litter accessories
- Litter boxes
Dog Care
- Harnesses
- Leashes
- Pee pads
- Dog cages
- Kennels
Travel & Outdoor
- Pet backpacks
- Pet carriers
- Car seat covers
- Cooling mats
Home & Comfort
- Pet beds
- Pet houses
- Pet fences
- Playpens
- Cages
Pet Food & Treats
- Dry dog food
- Cat treats
- Nutritional snacks
These products are generally positioned as value-oriented options intended for everyday pet care. [2]
Market Presence
Pet New Land has gained visibility through online marketplaces, particularly in the Philippines. Its official Shopee store reports:
- Over 239,000 followers
- A 4.8/5 seller rating
- Multiple products with 10,000+ sales
Its catalog is regularly updated with promotional pricing and seasonal products, reflecting a marketplace-focused retail strategy. [3]
Business Model
Pet New Land primarily operates as an e-commerce-focused consumer brand. Rather than relying on physical retail stores, it reaches customers through digital marketplaces where it offers:
- Competitive pricing
- Frequent promotional campaigns
- Large product selection
- Nationwide shipping
This approach enables the brand to serve pet owners seeking affordable everyday essentials. [4]
Brand Positioning
Pet New Land positions itself around:
- Affordable pet care
- Wide product variety
- Everyday convenience
- Practical solutions for pet owners
- Accessible online shopping
Its product portfolio spans routine pet maintenance, grooming, feeding, travel, and home accessories, making it a general pet supplies brand rather than one focused on a single specialty.
Availability
Pet New Land products are commonly available through:
- Shopee
- Lazada
- TikTok Shop
Availability and product assortment may vary by country and marketplace. [5]
Notes
Because Pet New Land has relatively limited publicly available corporate documentation, information such as its founding year, founders, headquarters, ownership structure, and detailed company history has not been widely disclosed through official public sources. The overview above is based on marketplace listings, trademark records, and publicly accessible information.





