About Petlas
Petlas is a Turkish tire manufacturer with origins in the country’s defence sector. Established in 1976 as a state-owned enterprise, it was originally created to develop domestic production capabilities for aircraft tires for the Turkish Air Force [1]. Over subsequent decades, the company expanded beyond its military focus to become a comprehensive tire producer serving passenger vehicles, commercial transport, agriculture, construction, industrial equipment, off-road vehicles, and aviation sectors [1].
Petlas is currently part of the AKO Group and operates a major manufacturing complex in Kırşehir, Turkey [1]. The company reports having more than 4,600 employees, an annual production capacity of approximately 13 million tires, and commercial operations in over 130 countries [1].
Company overview
| Field | Information |
|---|---|
| Brand | Petlas |
| Company | Petlas Lastik Sanayi ve Ticaret A.Ş. |
| Country of origin | Turkey |
| Founded | 19 August 1976 |
| Headquarters / major production base | Kırşehir, Turkey |
| Industry | Tire manufacturing |
| Parent group | AKO Group |
| Main products | Passenger-car, SUV/4×4, truck & bus, agricultural, industrial, OTR, military and aircraft tires |
| Employees | 4,600+ |
| Annual production | Approximately 13 million tires |
| International presence | 130+ countries |
| Main positioning | Safety, durability, technology, value and application-specific tires |
| Official slogan/identity | “Track of Trust” |
Corporate figures are based primarily on information provided by Petlas [1].
History
1976: Foundation
Petlas was established on 19 August 1976 as a State Economic Enterprise [1]. Its formation was directly linked to Turkey’s strategic need to develop domestic defence industry capabilities following the 1974 Cyprus operation and the ensuing arms embargo [1]. A primary objective at inception was the production of aircraft tires for the Turkish Air Force [1]. This origin distinguishes Petlas from many tire brands that began with passenger car tires; instead, its initial development centred on specialised and defence-related tire technology [1].
1990–1997: Privatisation
During the 1990s, Petlas underwent a privatisation process. According to the company’s historical records, this transition occurred between 1990 and 1997, culminating in the transfer of state shares to a private entity in 1997 [2].
2005: Acquisition by Abdülkadir Özcan / AKO
A significant turning point occurred in 2005 when Petlas was acquired by Abdülkadir Özcan A.Ş., a firm with extensive experience in the Turkish tire industry [1]. Following this acquisition, Petlas became associated with the AKO Group [1]. This period marked the beginning of substantial expansion and diversification for the brand.
2007: Agricultural and domestic technology expansion
In 2007, Petlas commenced production of radial tractor tires [1]. The company also indicated that a significant portion of its product development was being conducted using proprietary R&D and technical know-how [1].
2008–2013: Passenger and commercial tire expansion
Petlas progressively broadened its passenger car portfolio during this period, adding winter tires and products with larger diameters [2]. It subsequently entered additional commercial categories, including truck and bus tires [2]. By 2013, the company had obtained ISO/TS 16949 certification and initiated production of its first TBR (truck and bus radial) tires [2].
2014: Run-flat technology
In 2014, Petlas announced the production of its first locally manufactured run-flat tire [1]. The company identifies this achievement as a notable milestone in the Turkish tire industry [1].
2015: Radial OTR/industrial tires
Petlas began producing all-steel radial OTR-industrial tires in 2015 [2]. The company describes itself as the first Turkish tire manufacturer to produce this type of radial OTR-IND tire domestically [2].
2016–2018: Agricultural and all-weather development
The agricultural portfolio was expanded to include IF (Increased/Improved Flexion) technology designed for higher-powered tractors [2]. In 2018, Petlas introduced its first all-weather passenger car tire, the PT555 Multi Action [2].
2020: Advanced R&D
An advanced R&D centre was established in 2020 [1]. Petlas characterises research and development as a central component of its strategy for developing compounds, tread patterns, materials, and new tire applications [1].
2021: Civil aviation
Expanding beyond its military aviation heritage, Petlas entered civil aviation tire production in 2021 [2].
2023: Capacity expansion
In 2023, Petlas reported a capacity improvement covering its passenger car/radial, light vehicle, and truck/bus radial operations, with an announced increase of approximately 120,000 tonnes per year [2].
Products and markets
A defining characteristic of Petlas is the breadth of its product portfolio. Rather than focusing solely on passenger vehicles, the company manufactures tires for virtually all major industry categories, including commercial vehicles, agriculture, industrial equipment, construction machinery, and aircraft [2].
Passenger car tires
The passenger car range encompasses products for compact and family cars, sedans, performance vehicles, ultra-high-performance (UHP) applications, SUVs, 4×4 vehicles, and light trucks [2]. Offerings include summer, winter, and all-weather applications [2]. Petlas progressively expanded this segment throughout the 2000s and 2010s to include larger wheel diameters and UHP specifications [1].
SUV and 4×4
Petlas produces tires for 4×4 and SUV applications, including variants intended for road, mixed-terrain, and off-road use [2]. The portfolio includes HT, AT, and MT-oriented products [2].
Truck and bus
The company manufactures truck and bus radial tires alongside other commercial tire configurations [2]. Its expansion into TBR production was a critical step in its development as a full-line manufacturer [2].
Agricultural tires
Agriculture remains one of Petlas’s historically significant categories. The agricultural portfolio includes tires for tractors, trailers, harvesters, implements, flotation applications, and forestry equipment [2]. The company also develops specialised technologies such as IF tires for modern, high-horsepower tractors [2].
Industrial and construction tires
Petlas manufactures tires for industrial and off-highway equipment, including graders, earthmovers, loaders, compactors, excavators, forklifts, and industrial vehicles [2]. This extensive industrial offering contributes to a wider product profile than that of a conventional passenger car tire brand [2].
OTR tires
OTR (Off-the-Road) tires constitute a significant part of the Petlas portfolio. The company developed all-steel radial OTR-industrial tires and highlights this as an important technological achievement within the Turkish tire industry [2].
Military and aviation tires
Petlas’s military and aviation activities trace directly back to the company’s founding. Current production includes tires for military land vehicles, military aircraft, civil aircraft, and specialised aviation applications [1]. Corporate materials explicitly identify both military and civil aviation as integral parts of the product portfolio [1].
Manufacturing
Petlas’s primary manufacturing operation is located in Kırşehir, Turkey, in central Anatolia [2]. The facility occupies approximately 2 million m² of outdoor space and around 450,000 m² of indoor space [2]. Reported production capacity stands at approximately 13 million tires per year [2]. The scale of the facility reflects the company’s strategy of manufacturing multiple tire categories within a single industrial operation rather than specialising exclusively in one market segment [2]. Automated logistics and warehousing technologies are utilised as part of the manufacturing and export infrastructure [2].
Research and development
R&D is a central element of Petlas’s modern corporate identity. The company operates an R&D centre where engineers focus on tire compounds, tread designs, materials, new tire sizes, application-specific products, performance improvements, and testing validation [2]. Petlas cites its accumulated technical know-how as a primary driver of product development [2]. Historical developments include run-flat tires, radial agricultural tires, IF agricultural tires, UHP passenger tires, and radial OTR-industrial tires [2].
Quality and testing
Petlas states that it operates under international quality management systems and has held certifications including ISO 9001 and AQAP-110 [1]. Corporate materials describe compliance and testing against various international automotive and tire regulations [1]. Testing equipment and procedures address standards including FMVSS 139, FMVSS 119, ECE R30, ECE R54, ECE R106, ECE R109, and ECE R117 [2]. Outdoor testing is conducted according to relevant European ECE requirements [2]. The company’s stated philosophy focuses on producing tires that are safer, durable, comfortable, and energy-efficient while maintaining environmental considerations [2].
International presence
Petlas has evolved from a primarily domestic manufacturer into an international tire brand. The company reports that its products and operations reach more than 130 countries across multiple continents [1]. Export business includes passenger car tires as well as commercial, agricultural, industrial, and specialised tires [1]. This international footprint supports Petlas’s positioning as a global Turkish tire manufacturer rather than solely a domestic brand [1].
Corporate identity and positioning
Petlas’s corporate vision centres on becoming a global brand through technological products and services, with emphasis on safety, environmental awareness, economy, technology, customer satisfaction, and continuous development [2]. The phrase “Track of Trust” serves as a key element of brand identity [2]. Market positioning combines Turkish manufacturing, broad product coverage, technical development, and value-oriented tire solutions [2].
Relationship with AKO Group
Following its acquisition by Abdülkadir Özcan A.Ş. in 2005, Petlas has operated within the AKO Group [1]. This association provided a larger industrial and commercial structure enabling the expansion of manufacturing capacity, product range, and international distribution [1]. Consequently, Petlas functions as a substantial manufacturer within a larger Turkish industrial group rather than as an independent small tire label [1].
Distinguishing characteristics
Several factors distinguish Petlas from other tire brands:
- Defence industry origins: The company was created to address Turkey’s strategic need for domestic aircraft tire production, resulting in a history distinct from passenger-car-focused manufacturers [2].
- Broad product portfolio: Manufacturing ranges from passenger car tires to tractor, truck, OTR, and aircraft tires [2].
- Agricultural presence: Agricultural tires remain a core part of the heritage and product strategy, including radial tractor and IF technologies [2].
- Turkish manufacturing: Petlas is fundamentally a Turkish manufacturer with principal production in Kırşehir [2].
- In-house development: Significant emphasis is placed on proprietary R&D and technical know-how rather than functioning merely as a distributor or rebrander [2].
- Global expansion: Despite Turkish roots, the company reports operations in over 130 countries [2].
Timeline
| Year | Milestone |
|---|---|
| 1976 | Petlas founded as a state-owned enterprise [1] |
| 1976 | Development focused on aircraft tires for Turkish military aviation [1] |
| 1990 | Petlas moved into the privatisation process [2] |
| 1997 | Privatisation completed [2] |
| 2005 | Acquired by Abdülkadir Özcan A.Ş. / associated with AKO [1] |
| 2007 | Radial tractor tire production begins [1] |
| 2008 | Expanded passenger and winter tire production [2] |
| 2009 | First 17- and 18-inch PCR/UHP tires [2] |
| 2010 | Investment in TBR production [2] |
| 2011 | First 19-inch UHP tire [2] |
| 2013 | ISO/TS 16949 and first TBR production [2] |
| 2014 | First locally produced run-flat tire [1] |
| 2015 | First Turkish all-steel radial OTR-IND tire [2] |
| 2016 | IF agricultural tires [2] |
| 2017 | Passenger tires for 20-inch wheels [2] |
| 2018 | First all-weather passenger tire [2] |
| 2020 | Advanced R&D centre established [1] |
| 2021 | Civil aviation tire production [2] |
| 2023 | Major production-capacity expansion [2] |
Overall assessment
Petlas is a large, vertically oriented Turkish tire manufacturer with diverse capabilities. While its history began with a strategic defence requirement in the 1970s, it has developed into a full-range producer serving consumer, commercial, agricultural, industrial, off-road, and aviation markets [1]. Key differentiators include its Turkish manufacturing base, extensive agricultural and industrial portfolio, aviation and defence heritage, R&D capabilities, broad manufacturing range, and international distribution network [1]. In the global market, Petlas operates as a multi-segment tire manufacturer rather than solely a budget passenger car tire brand [1].





