About Yasen
Yasen is a budget-oriented stationery and paper products brand commonly sold on Lazada Philippines and other Southeast Asian online marketplaces. The brand is best known for offering affordable office, school, and printing supplies, particularly laminating films, photo paper, sticker paper, specialty printing media, and other paper-based consumables aimed at students, teachers, hobbyists, home businesses, and small offices. [1]
Unlike long-established stationery manufacturers with extensive corporate histories, Yasen has a relatively limited public company profile. Most information available about the brand comes from its online marketplace listings rather than official corporate publications, suggesting that it primarily operates as an e-commerce-focused brand. [2]
Overview
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Brand name: Yasen
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Industry: Stationery, office supplies, printing media
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Product category: Paper products, craft supplies, office consumables
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Primary markets: Southeast Asia, including the Philippines
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Distribution: Mainly through online marketplaces such as Lazada and other e-commerce platforms. [3]
History
There is currently no publicly available verified history documenting Yasen’s founding date, founders, headquarters, or corporate ownership in relation to the stationery brand sold on Lazada Philippines.
While businesses in unrelated industries also use the “Yasen” name, no reliable evidence publicly connects those companies with the stationery products sold in the Philippine market. Because of this, the exact corporate background of the Lazada stationery brand remains undocumented. [4]
Products
Yasen’s catalog focuses on practical and affordable consumables rather than writing instruments. Product offerings commonly include:
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Laminating pouches and laminating films
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Inkjet photo paper
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Glossy and matte printing paper
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Sticker paper
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Vinyl sticker media
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Waterproof labels
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Printable magnetic sheets
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Specialty craft paper
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Cardstock
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Office paper products
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Educational and DIY craft materials
Many products are designed for compatibility with standard inkjet and laser printers. [5]
Target Market
Yasen primarily serves:
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Students
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Teachers
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Office workers
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Small businesses
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Online sellers
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DIY crafters
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Home printing enthusiasts
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Event organizers
Its products emphasize affordability and accessibility, making the brand popular among users seeking economical printing and laminating supplies. [6]
Market Position
Within Lazada Philippines, Yasen occupies the value-for-money segment of the stationery market. Rather than competing directly with premium international stationery brands, it focuses on:
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Low prices
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Bulk packaging
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Everyday office use
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Home printing
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Craft applications
This positioning makes it attractive for customers purchasing consumable materials in larger quantities. [7]
Reputation
Customer feedback on marketplace listings generally highlights:
Strengths
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Affordable pricing
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Wide variety of paper products
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Good compatibility with common laminators and printers
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Suitable for home businesses and school projects
Common criticisms
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Product quality varies depending on the specific item.
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Some products are intended for everyday use rather than professional-grade printing.
Community discussions among Philippine online shoppers frequently mention Yasen as one of several budget photo paper brands available locally. [8]
Distribution
Yasen products are primarily sold through:
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Lazada Philippines
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Other regional online marketplaces
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Independent online office supply sellers
The brand has a stronger online presence than physical retail visibility in the Philippines. [9]
Brand Characteristics
Yasen is generally associated with:
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Affordable office supplies
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DIY crafting materials
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Home printing solutions
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Educational supplies
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Small business consumables
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Practical everyday stationery
Availability
In the Philippines, Yasen products are commonly found under the Stationery, Craft & Gift Cards category on Lazada, where the brand offers numerous variants of laminating films, photo paper, sticker media, and related printing accessories. [10]
Notes
Because the stationery brand maintains a limited public corporate profile, several details—such as its founding year, ownership, headquarters, manufacturing locations, and company history—cannot currently be verified from authoritative public sources. As a result, any claims about these aspects would be speculative and are best avoided until supported by official documentation or company disclosures. [11]
