Catlink is a Chinese smart pet-care technology company that specialises in intelligent products designed to enhance the health, safety, and daily care of cats. Established in December 2017 in Shanghai, Catlink develops connected pet devices including automatic self-cleaning litter boxes, smart feeders, water fountains, and pet monitoring systems. The company’s core concept combines artificial intelligence, Internet of Things (IoT) technology, and pet health data analysis to create a connected ecosystem linking cats, owners, and smart devices.[1]

The brand’s slogan, “LINK EVERYTHING FOR CAT’S LIFE,” reflects its objective of using technology to foster a closer connection between pets and their owners whilst helping owners better understand their cats’ health and behaviour.[2]

Founding

Catlink was established in 2017 by a group of technology enthusiasts and cat owners seeking to address common challenges faced by modern pet parents, particularly the difficulty of monitoring feline health whilst away from home. According to the company, founder Jason was inspired by concerns regarding the care of his own cats during business trips and began developing technology capable of providing continuous health monitoring.[3]

The company was founded on the premise that everyday pet activities—such as eating, drinking, and litter box usage—could yield valuable insights into a cat’s physical condition when analysed through technology.[4]

Smart Litter Box Innovation

Catlink gained widespread recognition for its intelligent automatic litter box products, specifically the Catlink Scooper series. The company introduced smart litter boxes capable of automatically cleaning waste whilst simultaneously collecting behavioural data from cats.[5]

A significant innovation promoted by Catlink is multi-cat recognition technology, which utilises weight sensing and data analysis to distinguish between different cats within the same household. This functionality allows owners with multiple cats to monitor individual toilet habits rather than relying solely on aggregate usage data.[6]

In 2019, Catlink launched an AI-enabled smart litter box system that combined automatic cleaning with app-based monitoring of toilet behaviour, tracking metrics such as usage frequency and abnormal patterns.[7]

Catlink has expanded beyond smart litter boxes to develop a comprehensive smart pet-care ecosystem.

Smart Automatic Litter Boxes

The litter box remains Catlink’s flagship product category. Key features across the range include:

• Automatic waste separation and cleaning
• Multi-cat recognition
• Weight-based identification
• Health-related behaviour tracking
• Odour control systems
• Mobile app connectivity
• Safety sensors

Popular product lines available include:

• Catlink Scooper Pro / Pro-X Series
• Catlink Scooper SE Series
• Catlink Scooper Open-X
• Catlink Scoop Robot Series

These products are engineered to meet varying household needs, ranging from single-cat homes to multi-cat families.[8]

Smart Feeders

Catlink developed intelligent feeding devices to assist owners in managing feeding schedules and monitoring food consumption. Features include:

• Automatic portion control
• App-based feeding management
• Multi-cat feeding recognition via RFID or identification technology
• Food intake monitoring

In 2020, the company introduced RFID-based feeders as part of its initiative to track individual eating behaviours.[9]

Smart Water Fountains

Expanding into hydration monitoring, Catlink launched smart water fountains in 2021. These devices enable owners to observe:

• Drinking frequency
• Water consumption habits
• Potential changes in hydration behaviour

The company positions hydration monitoring as a method for detecting potential health concerns at an earlier stage.[10]

Pet Monitoring and Accessories

The Catlink ecosystem also encompasses supporting products such as:

• Pet cameras
• Odour-control devices
• Replacement accessories
• App-based pet management tools

Collectively, these products form a connected pet-care platform rather than functioning as standalone devices.[11]

Catlink’s technological approach focuses on the collection and interpretation of everyday pet behaviour data.

Artificial Intelligence (AI)

AI algorithms are employed to analyse patterns including:

• Bathroom frequency
• Waste-related behaviour
• Feeding habits
• Drinking habits

The company states that subsequent algorithm improvements have enabled better identification of distinct waste behaviours, assisting owners in detecting unusual patterns.[12]

Internet of Things (IoT)

Catlink devices connect via mobile applications, allowing owners to:

• Receive notifications
• Check pet activity remotely
• Review historical data
• Manage devices via smartphones

Multi-Cat Recognition

A primary differentiator for Catlink is its focus on households with multiple cats. Whilst traditional automatic litter boxes typically record total usage, Catlink attempts to identify individual cats and associate their behaviour with personal health data.

Catlink’s brand philosophy is centred on three core concepts:

Technology for Better Pet Health

The company maintains that daily pet behaviours can serve as early indicators of health problems when properly monitored.

Reducing the Burden of Pet Care

Automatic cleaning, feeding, and monitoring systems are designed to conserve time for busy owners.

Strengthening Human–Pet Relationships

Rather than replacing human interaction, Catlink positions technology as a tool that helps owners better understand and care for their cats.

Catlink has expanded internationally through online sales and regional distributors. The company reports that its products have reached numerous countries and regions worldwide, with a growing user base among cat owners.

The brand has gained particular recognition in markets where smart home technology and premium pet products are expanding, including China, Japan, South Korea, Southeast Asia, Europe, and North America.

Catlink operates in the emerging smart pet technology sector, competing with brands that develop automated pet-care solutions. Its primary competitive focus is the intelligent litter box category, where it competes through:

• Health monitoring features
• Multi-cat recognition
• Connected app ecosystem
• Modern industrial design
• Integration of multiple pet-care devices

Independent reviews have noted that Catlink’s automatic litter boxes emphasise compact designs, app connectivity, and health-monitoring features.

Catlink has received recognition in Chinese pet technology and innovation competitions. The company states that its smart litter box products have been awarded for innovation and pet product design, including in industry competitions within China.

• Company: Catlink / Shanghai Lianchong Intelligent Technology Co., Ltd.
• Founded: 2017
• Headquarters: Shanghai, China
• Industry: Smart Pet Technology / IoT Pet Care
• Main Products: Smart litter boxes, feeders, water fountains, pet monitoring devices
• Core Technology Areas: AI, IoT, pet behaviour analysis, health monitoring
• Brand Mission: Connecting technology, pets, and owners for healthier companionship

1. About Us – CATLINK
2. CATLINK—智联万物 为猫而生
3. About CATLINK
4. CATLINK Official Website
5. CATLINK Official Website
6. CATLINK，宠物，宠物健康，猫咪
7. Unbiased CATLINK Scooper Young Self-Cleaning Litter Box Review – Cats.com
8. CATLINK OFFICIAL | LinkedIn
9. CATLINK Scooper Open-X Automatic Litterbox – CATLINK PHILIPPINES
10. CATLINK Pro-X Ultra Automatic Litter Box With Camera (5Ghz Compatible) – CATLINK PHILIPPINES
11. CATLINK Scooper SE Baymax – Self Cleaning Litter Box – CATLINK PHILIPPINES
12. Par CATLINK