P Philippines Brand Wiki

About ClearAire

ClearAire is a Philippine consumer brand focused on air care, household cleaning, and home hygiene products. The brand is sold through online marketplaces such as Lazada Philippines, where it is commonly listed under the Household Supplies category. Its product portfolio is centered on maintaining cleaner, fresher, and healthier indoor environments through moisture control, odor management, sanitation, and cleaning solutions.

Overview

Attribute Information
Brand Name ClearAire
Industry Household & Home Care
Country Philippines
Trademark Applicant Contrez Marketing Incorporated
Primary Categories Household Supplies, Air Care, Cleaning Products
Main Sales Channels Lazada Philippines and other online retail channels
Target Market Filipino households, offices, storage spaces, and commercial establishments
Core Focus Air quality, moisture control, odor elimination, cleaning, and sanitation

History

ClearAire emerged as a Philippine home care brand designed to address common indoor environmental concerns such as humidity, odors, mold growth, dust, and household cleanliness.

In April 2024, Contrez Marketing Incorporated filed the CLEARAIRE trademark in the Philippines. The trademark filing describes ClearAire as an air care brand and covers a broad range of products related to cleaning, deodorizing, disinfecting, air purification, and dehumidification. The trademark was subsequently published by the Philippine Intellectual Property Office (IPOPHL). [1]

Product Categories

Based on the official trademark filing, ClearAire’s product scope includes:

Air Care

  • Air purifying preparations
  • Air deodorizing products
  • Air freshening solutions
  • Air fragrancing preparations

Moisture Control

  • Desiccants
  • Moisture absorbers
  • Dehumidifiers

Household Cleaning

  • Household detergents
  • Kitchen detergents
  • Laundry preparations
  • Household cleaning agents
  • Polishing preparations

Home Hygiene

  • Environmental disinfectants
  • Antibacterial soaps
  • Antimicrobial cleaning products
  • Fungicides for sanitation
  • Mosquito repellent sprays

Odor Control

  • Refrigerator deodorizers
  • Textile deodorizers
  • Clothing deodorizers

Specialty Products

  • Pressurized cleaning air for dust removal
  • Various sanitation and environmental maintenance products

These product classes indicate that the brand is positioned as a comprehensive home care and indoor environment brand rather than focusing on a single product type.

Brand Positioning

ClearAire positions itself around improving indoor living conditions by combining products that help:

  • Reduce excess humidity
  • Prevent mold and mildew
  • Neutralize unpleasant odors
  • Improve indoor freshness
  • Promote household cleanliness
  • Support environmental sanitation

Its offerings are intended for both residential and light commercial use.

Target Consumers

ClearAire products are designed for consumers who need solutions for:

  • Homes and apartments
  • Condominiums
  • Offices
  • Storage rooms
  • Closets and wardrobes
  • Kitchens
  • Bathrooms
  • Laundry areas
  • Vehicles
  • Small businesses

Availability

ClearAire products are primarily sold through Philippine e-commerce platforms, particularly in the Household Supplies category on Lazada Philippines, alongside other household cleaning and home maintenance products.

Trademark

According to records published by the Intellectual Property Office of the Philippines (IPOPHL):

  • Trademark: CLEARAIRE
  • Applicant: Contrez Marketing Incorporated
  • Filing Date: 17 April 2024
  • Description: “ClearAire is an air care brand.”

The trademark covers multiple Nice Classification classes, including:

  • Class 1: Desiccants
  • Class 3: Cleaning and household products
  • Class 5: Air purification and sanitation products
  • Class 11: Dehumidifiers

This broad registration suggests the brand intends to operate across several segments of the household and home care market.

Mission and Product Philosophy

Although no formal mission statement has been publicly published, the trademark scope and product lineup indicate that ClearAire emphasizes:

  • Cleaner indoor environments
  • Moisture and humidity management
  • Odor reduction
  • Household hygiene
  • Practical, everyday home maintenance

See Also

  • Household cleaning products
  • Air fresheners
  • Dehumidifiers
  • Moisture absorbers
  • Indoor air quality
  • Environmental sanitation

Notes

As of current publicly available information, ClearAire is a relatively new Philippine brand with limited published corporate background. Most verifiable public information comes from its Philippine trademark registration, which establishes the brand’s identity as an air care and household care brand and outlines the categories of products it is intended to offer.

References

This profile was compiled with AI assistance and reviewed before publishing. How we use AI

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