About De Li
De Li (more commonly branded internationally as Deli) is a Chinese office products and equipment brand that manufactures stationery, office supplies, printers, scanners, and business machines. The brand was founded in 1981 and is owned by Deli Group Co., Ltd., headquartered in Ningbo, Zhejiang, China. Today, Deli is one of the world’s largest manufacturers of office and school supplies and has expanded into professional office equipment, including printers and document scanners. [1]
Company Profile
| Attribute | Details |
|---|---|
| Company | Deli Group Co., Ltd. |
| Founded | 1981 |
| Headquarters | Ningbo, Zhejiang, China |
| Founder | Lou Fujun |
| Industry | Office supplies and office equipment |
| Products | Stationery, printers, scanners, shredders, laminators, tools, business machines |
| Markets | Worldwide |
| Employees | Approximately 16,000–18,000 (reported in recent company information) |
History
Deli began as a manufacturer of traditional stationery products before expanding into office equipment and business machines. During the 2000s, the company diversified into products such as:
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Paper shredders
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Laminators
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Barcode scanners
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Cash handling equipment
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Printers
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Document scanners
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Office electronics
The company established a dedicated printer research and development team in 2013, investing heavily in laser printing technology. By 2019, Deli started expanding its office machine business internationally, and in 2022 launched its printer lineup in several overseas markets. [2]
Printers & Scanners Business
Within the Printers & Scanners category, Deli manufactures a range of office imaging devices aimed primarily at:
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Home users
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Small offices
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Schools
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Government offices
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Small and medium-sized businesses (SMBs)
Its lineup includes:
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Monochrome laser printers
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Multifunction printers (print, copy, scan)
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Inkjet printers (in selected markets)
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Flatbed and document scanners
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Barcode scanners
According to the company, Deli is among the few Chinese manufacturers that develops both laser and inkjet printer technologies in-house. [12]
Manufacturing
Deli operates large-scale manufacturing facilities in China and has expanded production internationally. The company reports:
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Multiple smart factories
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More than 750,000 square meters of manufacturing space
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Highly automated production lines
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Overseas manufacturing operations, including Vietnam
The company states that it invests heavily in research, automation, and quality control for its office equipment products. [4]
Global Presence
Deli products are sold in more than 100 countries through distributors, retailers, and online marketplaces. Besides stationery, its office machine products have gradually entered markets across Southeast Asia and other regions. [5]
De Li on Lazada Philippines
On Lazada Philippines, products branded as De Li or Deli appear in the Printers & Scanners category alongside the company’s broader range of office equipment. Depending on availability, listings may include:
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Laser printers
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Multifunction printers
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Portable scanners
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Barcode scanners
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Printer consumables and accessories
Availability can vary because Lazada is a marketplace where inventory depends on participating sellers and distributors. [6]
Reputation
Deli is best known internationally for affordable office and school supplies, but in recent years it has expanded into business machines and imaging equipment. The company positions its printers and scanners as cost-effective solutions for everyday office use, particularly for organizations seeking budget-friendly alternatives to longer-established brands. [7]
Product Categories
Beyond printers and scanners, Deli manufactures:
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Stationery
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Office supplies
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School supplies
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Office furniture
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Paper shredders
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Laminators
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Labeling equipment
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Barcode scanners
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Cash boxes and safes
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Calculators
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Power strips
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Hand tools
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Art supplies
Summary
Deli (sometimes written as De Li in online marketplaces) is a major Chinese office products brand with over four decades of history. While originally recognized for stationery, it has grown into a diversified manufacturer of office equipment, including printers and scanners. In the Philippines, the brand is available through marketplaces such as Lazada, where it competes in the value-oriented office equipment segment by offering affordable printing and scanning solutions for homes, schools, and small businesses. [9]
