About Eachgo
Eachgo (stylised as EACHGO) is a consumer products brand associated with Shenzhen Sellmore EC Co., Ltd., a Chinese company that registered the EACHGO trademark in the United States. The trademark application was filed on 25 August 2015, and registration was granted on 10 May 2016.[1] The brand’s registered scope has historically focused on mobility, vehicle, and transportation-related goods, including scooters, bicycles, electric vehicle components, tyres, bicycle saddles, luggage racks, motorcycle bags, baby strollers, children’s vehicle safety seats, paddles, and other recreational or transport equipment.[1]
History
The EACHGO trademark was filed in the United States in 2015, with records indicating first use anywhere and first use in commerce on 20 June 2015. It was published for opposition in February 2016 and registered on 10 May 2016, with Shenzhen Sellmore EC Co., Ltd. listed as the original applicant and owner.[1] Trademark records describe “eachgo” as an arbitrary brand name rather than a term with foreign-language meaning.[1]
Products and categories
Based on its trademark registration, Eachgo has been associated with a broad range of consumer and transportation products:[1]
- Electric scooters and conventional scooters
- Bicycles and bicycle components
- Vehicle accessories
- Electric drives for vehicles
- Tyres and tyre-related equipment
- Rear-view mirrors
- Motorcycle and bicycle luggage
- Automobile and bicycle luggage racks
- Baby strollers and pushchairs
- Children’s vehicle safety seats
- Paddles, oars, and related water-sport equipment
More recent marketplace listings have also shown products sold under the EACHGO name in the vehicle-care category. For example, Indonesian e-commerce platforms list EACHGO microfibre towels intended for drying cars, cleaning dust, and wiping glass. However, some of these listings identify the product brand as “no brand,” suggesting that marketplace data should not be treated as definitive evidence of corporate ownership.[2]
Business model
Available evidence suggests that Eachgo operates primarily as a consumer-goods and e-commerce-oriented brand rather than as a traditional automobile or bicycle manufacturer. Its trademark portfolio covers a wide variety of accessible consumer products, while marketplace evidence shows individual EACHGO-branded items being sold through third-party retailers. This pattern is consistent with an online retail, private-label, or multi-category consumer-products model, although sources do not provide sufficient detail to conclusively describe the company’s manufacturing or distribution structure.[1]
Corporate identity
The primary documented corporate connection for the brand is as follows:[1]
| Attribute | Detail |
|---|---|
| Brand | EACHGO / Eachgo |
| Trademark owner | Shenzhen Sellmore EC Co., Ltd. |
| Jurisdiction | United States |
| Application date | 25 August 2015 |
| Registration date | 10 May 2016 |
| Primary class | Class 12 — Vehicles and apparatus for locomotion by land, air, or water |
A separate entity named EACHGO LIMITED was incorporated in the United Kingdom on 14 October 2021 with an internet and mail-order retail business classification. This company was dissolved on 2 April 2024. Available corporate records do not establish that this UK entity was the same business as the Shenzhen company behind the earlier EACHGO trademark, and the two should not be conflated.[3]
Brand positioning
Eachgo is broadly characterised as a general consumer and mobility-accessories brand rather than a specialist luxury or technology label. Its registered portfolio spans several adjacent everyday-use categories, including personal mobility, bicycles, vehicle accessories, transportation equipment, children’s mobility products, and recreational gear. This scope suggests an emphasis on practical, functional consumer goods rather than a narrowly defined single-product category.[1]
Name and branding
The name EACHGO is presented as a standalone coined identifier. United States trademark records specifically state that “eachgo” has no meaning in a foreign language.[1] The branding appears designed primarily as a distinctive commercial identifier rather than as a descriptive term for a particular product.
Online presence and public information
Publicly available information about Eachgo is limited compared to major international consumer brands. Search results contain individual marketplace listings and references to the name, but there is insufficient reliable evidence to construct a complete history of its founders, revenue, employee count, manufacturing facilities, headquarters, or global sales.
Online profiles using “eachgo” as a personal username also exist, including accounts on platforms such as Medium, but these should not be assumed to represent the consumer-products company without additional verification.[4]
Summary
| Attribute | Information |
|---|---|
| Brand | EACHGO / Eachgo |
| Type | Consumer-products / mobility-related brand |
| Documented trademark owner | Shenzhen Sellmore EC Co., Ltd. |
| Trademark filed | 25 August 2015 |
| First use in commerce | 20 June 2015 |
| U.S. trademark registered | 10 May 2016 |
| Main registered category | Vehicles and transportation equipment |
| Known product areas | Scooters, bicycles, vehicle accessories, tyres, luggage, strollers, safety products, recreational equipment |
| Market presence | Online / consumer retail |
| UK EACHGO LIMITED | Separate entity; incorporated 2021, dissolved 2024 |
| Public information level | Limited |
References
- EACHGO Trademark of Shenzhen Sellmore EC Co., Ltd – Registration Number 4955459 – Serial Number 86737120 :: Justia Trademarks
- Jual Eachgo Kain Lap Microfiber Pengering Mobil – Serbaguna & Tanpa Noda, Praktis. Ih – Putih Di Seller Indohemat Flagship Store – Kedoya Selatan, Kota Jakarta Barat | Blibli
- EACHGO LIMITED – Companies House number 13678867 – Clarity Project
- 你或多或少都看见过?那个成为亚文化标志的 那个泳池. 有一个泳池很神奇。传说男生里有九成见过它,知名电视剧也在此取景,还有杂志社专门给… | by eachgo | Medium





