About MDP VENTURES
Overview
MDP Ventures Phil. Inc. is a Philippine-based direct-selling and e-commerce enterprise that integrates online retail, social media marketing, and traditional face-to-face selling. Established in 2016, the company positions itself as a technology-driven direct seller focused on the domestic market. It provides entrepreneurs with a business platform designed to facilitate the marketing and distribution of consumer products while enabling them to build independent sales networks.1
History
MDP Ventures was founded on August 8, 2016, by Lowel Magdadaro, Mark Roan Dela Cruz, and Arwin Panaligan. The founders, who possessed prior experience in direct selling and multilevel marketing (MLM), sought to create an e-commerce platform that merged digital marketing with conventional direct-selling methods. Their objective was to modernize the traditional model by incorporating social media advertising, customer support operations, online ordering systems, and offline product distribution. The company initially launched as a small pilot project before expanding its workforce and operational scope.2
Business Model
The company employs a hybrid business approach combining e-commerce, direct selling, digital marketing, network-based product distribution, and offline sales. Rather than relying exclusively on physical storefronts, MDP Ventures emphasizes internet-based marketing supported by dedicated logistics, accounting, and customer service teams. Products are promoted through independent distributors and entrepreneurs who utilize both online and offline sales channels.
Mission and Vision
MDP Ventures states that its mission is to provide a unique e-commerce business platform that can be easily operated by aspiring entrepreneurs while offering products and services that meet the needs of Filipino consumers. The company also emphasizes providing opportunities manageable from home through digital technologies.
Its stated vision is to become the leading direct-selling e-commerce company in the Philippines by expanding into cities nationwide through its marketing approach.
Operations
Operations at MDP Ventures consist of several integrated departments, including marketing, customer support, logistics, accounting, and online sales management. Internet marketing serves as the primary sales channel, supplemented by traditional face-to-face selling activities.
Products and Services
MDP Ventures markets a variety of consumer products intended for different age groups and everyday needs. The company indicates a focus on items addressing common consumer necessities, although publicly available sources do not provide a comprehensive product catalog.
Corporate Information
| Category | Information |
|---|---|
| Company Name | MDP Ventures Phil. Inc. |
| Country | Philippines |
| Business Type | Stock Corporation |
| Founded | 2016 (operations); SEC registration recorded in 2017 |
| Industry | Direct Selling, E-commerce |
| Primary Market | Philippines |
Marketing Strategy
The company highlights several distinguishing characteristics of its business strategy:
- Integration of e-commerce with direct selling
- Heavy use of social media advertising
- Customer support modeled after call center operations
- Combination of online and offline marketing
- Entrepreneur-focused business opportunities
Growth Objectives
MDP Ventures has outlined specific growth targets, including nationwide expansion across the Philippines and the strengthening of its digital commerce infrastructure. The company also aims to continue developing its online marketing systems and increase employment and entrepreneurial opportunities through its business platform.
Public Profile
Publicly available information regarding MDP Ventures is relatively limited. Most accessible details originate from the company’s own published profile and corporate registration records. As of current public records, there is little independent coverage concerning its financial performance, market share, or operational scale.
