• Brand: Midoko

• Owner: Enzalada, Inc.

• Industry: Personal care / Intimate wellness

• Country: Philippines

• Product Category: Moisturizing gels and intimate care products

• Trademark: The “MIDOKO” trademark was filed by Enzalada Inc. in the Philippines for goods under Nice Classes 5 and 10. [2]

Public information about Midoko’s corporate history remains limited. The brand first appeared in Philippine intellectual property records through a trademark application filed by Enzalada Inc. in 2022. The company later introduced Midoko-branded moisturizing gel products, which received cosmetic notification from the Philippine FDA in June 2025. [1][2]

Midoko’s flagship product is:

• Midoko Moisturizing Jelly

According to the Philippine FDA cosmetic notification, the product is available in multiple variants, including:

• Cherry

• Berries

• Watermelon

• Honeydew

• Honey

• Apple

• Chocolate

• Banana

• Orange

• Strawberry

• Fire

• Ice

The product is classified as a moisturizing gel intended for cosmetic use. The FDA notification was issued on 26 June 2025 and is valid until 26 June 2028. [1]

Midoko positions itself within the intimate wellness and personal care market by offering flavored moisturizing gels intended to enhance comfort and user experience. Products emphasize:

• Moisturization

• Variety of flavors

• Cosmetic use

• Adult personal care

Publicly available marketing information is relatively limited, and the company has not released extensive brand history or mission statements.

Midoko products are registered with the Philippine Food and Drug Administration (FDA) under the Cosmetic Product Notification system.

Regulatory information includes:

• Company: Enzalada, Inc.

• Product: Midoko Moisturizing Jelly

• Classification: Cosmetic

• Notification Date: 26 June 2025

• Expiration: 26 June 2028 [1]

The MIDOKO trademark is owned by Enzalada Inc. in the Philippines. The trademark publication identifies protection in:

• Nice Class 5 (certain health and pharmaceutical-related goods)

• Nice Class 10 (medical apparatus and related goods)

Trademark registration does not necessarily indicate that every product sold under the brand belongs to all listed classes; it reflects the scope of trademark protection sought by the owner. [2]

Midoko products are distributed through online marketplaces and retail channels in the Philippines. Availability may vary by seller and region.

• Enzalada, Inc.

• Philippine Food and Drug Administration (FDA)

• Cosmetic Product Notification

• Intimate lubricants

• Personal care products

Because Midoko is a relatively new brand, there is currently little publicly available information regarding:

• Founding date beyond trademark filings

• Company leadership

• Manufacturing facilities

• Corporate headquarters

• Brand philosophy or sustainability initiatives

• Sales figures or international expansion

Most verified public information comes from Philippine FDA cosmetic notification records and Philippine intellectual property filings. [1][2]

1. Registration Number Product Name | NN-1000008605480 MIDOKO MOISTURIZING JELLY

2. Intellectual Property Center, 28 Upper McKinley Rd.