Mis Toujours

About Mis Toujours

Mis Toujours is a beauty and personal care brand associated with a diverse array of products, including hair extensions, wigs, makeup tools, skincare devices, tattoo equipment, and grooming accessories. The brand maintains a significant presence in the Philippines through e-commerce marketplaces such as Lazada, where it is listed across numerous product categories.1 Unlike traditional cosmetics houses with documented corporate histories, Mis Toujours operates primarily as a marketplace-oriented label with limited publicly available information regarding its founding, ownership, or headquarters.

Third-party brand databases identify Mis Toujours as a Chinese manufacturer of beauty and health goods, noting product representation across 16 distinct categories.6 Despite its French-sounding name, there is no evidence linking the brand to France; available data consistently associates it with manufacturing origins in China.6

Overview

Field	Information
Brand name	Mis Toujours
Industry	Beauty, personal care, and grooming
Product focus	Beauty tools, hair care, makeup, skincare, and personal grooming
Market presence	Primarily visible through e-commerce marketplaces
Notable marketplace	Lazada Philippines
Apparent manufacturing origin	China (based on third-party research)
Business model	Marketplace-based product distribution
Official corporate history	Not publicly documented
Established	Not reliably documented
Founder	Not reliably documented
Headquarters	Not reliably documented

History and Origin

The public history of Mis Toujours is limited. There is no accessible official corporate profile documenting the company’s founding date, founders, or major milestones. Available marketplace evidence indicates that the brand has been used on a wide variety of beauty and personal care products sold internationally through online platforms. In the Philippines, Lazada hosts dedicated category pages for Mis Toujours products ranging from wigs and hair extensions to electric grooming devices.2 4

While the name “Mis Toujours” appears French—with toujours translating to “always”—this does not indicate French origin. Third-party analysis identifies the brand as originating from China, although the specific legal entity or manufacturing facility responsible for the brand remains unconfirmed in public sources.6 Consequently, claims of French heritage are unsupported by available evidence.

Products

Mis Toujours is characterized by an exceptionally broad catalog that spans both consumer and professional beauty segments. Rather than specializing in a single niche, the brand offers tools and devices across multiple disciplines.

Hair and Hairstyling

Hair-related products constitute a significant portion of the brand’s offerings in the Philippines. Listings include:

Hair extensions and installation equipment
Wigs and wig accessories
Hair brushes and combs2
Professional salon styling tools

Specific listings on Lazada Philippines have identified specialized equipment such as 6D hair extension machines marketed for professional installation work.1

Makeup and Airbrush Equipment

The brand supplies various makeup application tools, including brushes and applicators.3 It is also associated with airbrush technology, offering water-based airbrush foundations designed for adjustable coverage and fine-mist application.

Skincare and Beauty Devices

Mis Toujours attaches its name to various electronic and mechanical beauty devices. Examples found in marketplace listings include:

Facial lifting devices combining EMS microcurrent, vibration, LED light, and infrared functions
Microneedling and mesoroller products6
LED skincare masks
Massage and cosmetic treatment devices

Tattoo and Body Art

Distinct from typical consumer beauty brands, Mis Toujours includes tattoo and body art equipment in its catalog. Products include temporary tattoo airbrush kits suitable for body painting and semi-permanent makeup applications. This suggests a positioning that extends into professional or semi-professional beauty equipment.

Foot Care and Grooming

The personal care segment features practical grooming tools. Documented products include 3-in-1 electric foot callus removers and other foot relief accessories.4 Electric razors and shavers are also listed under the brand name.5

Market Presence in the Philippines

Mis Toujours has a measurable footprint in the Philippine e-commerce sector. Lazada Philippines maintains dedicated storefronts and category pages for the brand, covering diverse groups such as nail art stickers,8 hair accessories,1 and foot care tools.4 This structure allows Philippine consumers to encounter Mis Toujours as a general marketplace beauty brand rather than solely as a specialized supplier.

Evidence also suggests a presence on Lazada Singapore, indicating regional availability within Southeast Asian e-commerce ecosystems.9

Relationship with Misshe

Marketplace observations reveal that several Mis Toujours product listings in the Philippines display “Misshe makeup” as the seller. This appears on listings for facial devices, temporary tattoo equipment, and other beauty items. However, this indicates a seller-distributor relationship on specific platforms rather than confirmed corporate identity. No public source establishes that Mis Toujours and Misshe are the same legal entity.

Business Model and Brand Identity

Mis Toujours operates on a marketplace-driven model distinct from vertically integrated cosmetics companies. Products are sourced or manufactured, branded under the Mis Toujours name, and distributed through third-party online sellers. The catalog emphasizes practical equipment and accessories over prestige formulations or luxury heritage.

Key characteristics of the brand include:

Broad Portfolio: Products span hair, makeup, skincare, grooming, and professional equipment.
Tool-Centric Assortment: A significant portion of the catalog consists of devices and instruments rather than consumable cosmetics.
E-Commerce Visibility: The brand is primarily discoverable through online marketplaces like Lazada Philippines.7
Professional-Consumer Overlap: The range includes items suitable for home use alongside equipment aimed at salons and beauty professionals.
Limited Corporate Transparency: Ownership, financial performance, and detailed history remain undocumented in public sources.

Reputation

Publicly accessible information regarding the overall reputation of Mis Toujours is limited. While individual product listings on marketplaces may display customer ratings—for example, specific facial treatment devices showing high ratings—these reflect isolated transactions rather than comprehensive brand quality assurance. There is currently insufficient independent review coverage to assess the brand’s overall reliability, safety record, or customer service standards.

Product Categories

Category	Examples
Hair	Wigs, hair extensions, brushes, extension machines1
Makeup	Makeup brushes, airbrush makeup equipment3
Skincare	Facial devices, LED/EMS equipment, mesorollers6
Body Care	Foot care and callus removal equipment4
Tattoo/Body Art	Temporary tattoo airbrush equipment
Grooming	Electric razors and related tools5
Nail Art	Nail art stickers and accessories8
Professional Equipment	Salon-grade beauty treatment devices

Assessment

Mis Toujours is best understood as an online-distributed, multi-category beauty and personal care brand associated with China, rather than a historically established French luxury house. Its public product footprint in the Philippines is concentrated around beauty equipment and accessories, including hair extensions, wigs, makeup tools, airbrush systems, skincare devices, and grooming products. At present, the brand’s founding date, founders, ownership structure, and official corporate website cannot be reliably established from publicly available sources.

References

This profile was compiled with AI assistance and reviewed before publishing. How we use AI

Related brands

Beach Hut