The central idea behind ONEMORE is persistence. The name can be understood in the context of the brand’s fitness philosophy: doing one more repetition, taking one more step, or pushing through one more challenge. Rather than presenting exercise solely as a physical activity, ONEMORE frames it as a continuous process of overcoming limits.

Official messaging describes the brand as a community of women driven by resilience and determination, aiming to help customers concentrate on their goals without distractions caused by uncomfortable or poorly fitting activewear.[1] This gives ONEMORE two interconnected identities:

• Activewear brand: Clothing designed for training and physical activity.
• Motivational lifestyle brand: A community built around perseverance, confidence, and self-improvement.

Publicly available information regarding the founding team, incorporation date, and corporate structure of ONEMORE is limited. The official website presents the brand through its debut collection, suggesting that ONEMORE is a relatively young activewear label rather than an established multinational sportswear company.[1]

The brand’s initial launch is anchored by the Unstoppable Collection, which establishes its product direction around support-oriented women’s fitness apparel. The website identifies weight training as a principal activity category, while running is listed as an upcoming category.[1] Accordingly, ONEMORE appears to be developing its product portfolio incrementally, beginning with strength- and gym-oriented apparel before expanding into additional forms of activewear.

The current ONEMORE catalogue is relatively focused, listing three principal product categories in its online store: sets, sports bras, and leggings.[1] The debut collection contains six principal products divided into two distinct lines.

The Good Snug

The Good Snug line consists of The Good Snug Leggings, The Good Snug Sports Bra, and The Good Snug Set. These products are positioned around a close, supportive fit suitable for active use. Individual leggings and sports bras are listed at ₱1,499, while the coordinated set is priced at ₱3,500 on the official store.[1]

The Great Support

The Great Support line includes The Great Support Leggings, The Great Support Sports Bra, and The Great Support Set. This range is explicitly marketed toward high-intensity workouts. The Great Support Sports Bra, for example, uses a compression fit and thicker straps intended to provide additional support and stability during intense movement.[1]

The matching Great Support Set is described as suitable for heavy lifting and WOD-style workouts. Its construction uses 90% rayon and 10% spandex, combining a soft, moisture-absorbing fabric with stretch and shape retention.[1]

ONEMORE’s design philosophy centres on eliminating distractions during exercise. The brand specifically emphasises support, comfort, secure fit, freedom of movement, confidence, performance, and functional design. Rather than treating aesthetics and performance as separate qualities, ONEMORE presents its clothing as a combination of both. Official positioning states that customers should be able to focus completely on their goals without constantly adjusting clothing or dealing with discomfort.[1]

The Great Support collection illustrates this approach through features such as compression construction, thicker bra straps, and a crossed waistband intended to remain secure during movement.[1]

ONEMORE primarily targets women who participate in fitness and active lifestyles, particularly those interested in gym-based training and strength-oriented workouts. The target customer is broadly characterised as someone who exercises regularly, values both appearance and functionality, participates in weight training or high-intensity exercise, seeks supportive rather than purely fashion-oriented activewear, and identifies with themes of discipline and self-improvement.

The brand’s messaging extends beyond professional athletes. Its emphasis on community and personal progress suggests the intended customer is the everyday woman seeking to become stronger and more confident through her own fitness journey.[1]

ONEMORE occupies a space between fashion-oriented women’s activewear and performance-focused gym apparel. Its positioning can be summarised as Performance + Support + Empowerment. Rather than competing solely on technical specifications, ONEMORE utilises an emotional brand proposition: the assertion that individuals are capable of doing more than they think, and that the brand supports the next repetition, challenge, or milestone. This differentiates the label from purely lifestyle-oriented athleisure brands while maintaining a strong fashion component.

The identity of ONEMORE is strongly connected to the concept of personal transformation. Brand language repeatedly employs concepts such as unstoppable, strength, resilience, determination, empowerment, and “one more.” The word “one” is significant to the identity because it renders the concept achievable; instead of asking customers to immediately become exceptional athletes, the brand focuses on the next actionable step: one more rep. This makes the brand message accessible to both experienced gym-goers and those beginning their fitness journeys.

ONEMORE describes itself as more than an apparel company, explicitly presenting the brand as a community of women driven by resilience and determination.[1] This community positioning is strategically relevant as fitness apparel brands increasingly compete through lifestyle and identity rather than clothing alone. For ONEMORE, the customer is positioned not merely as a buyer of leggings or sports bras, but as part of a group committed to challenging themselves and continuing forward.

ONEMORE operates primarily through its online storefront. The official support centre provides Philippine-specific shipping information, including distinct rates for Greater Metro Manila, other areas of Luzon, Visayas, and Mindanao.[1]

The company also maintains an online customer-support and exchange system. According to support documentation, size exchanges and certain returns are handled within specified time limits, requiring customers to provide order information and supporting photographs or videos where appropriate.[1]

The current official catalogue places ONEMORE in the accessible-to-mid-range activewear segment rather than the luxury sportswear category. Listed prices include:[1]

• Sports bras: ₱1,499
• Leggings: ₱1,499
• Matching sets: ₱3,500

These prices position ONEMORE as a relatively accessible alternative for consumers seeking coordinated activewear without premium international-brand pricing.

A defining characteristic of ONEMORE is its focus on specific workout requirements. The Great Support collection, for instance, is designed around practical concerns encountered during high-intensity workouts, including bra stability, compression, coverage, waistband security, freedom of movement, and comfort during repeated motion. This indicates a product-development philosophy wherein fit and functionality are central to the brand proposition, while visual design supports the overall lifestyle positioning.[1]

ONEMORE currently identifies weight training as an active category and running as a planned future release.[1] This suggests a potential expansion from its current strength-training foundation toward a broader activewear ecosystem. If developed further, this could allow ONEMORE to evolve from a primarily gymwear label into a comprehensive women’s performance and lifestyle brand.

The core philosophy of ONEMORE is: “Don’t stop at your current limit. Do one more.” This concept transforms a common fitness instruction into a broader lifestyle metaphor, where “one more” represents another workout, attempt, challenge, or step toward a personal goal. Consequently, the brand offers two simultaneous value propositions:

• Physical product: Activewear engineered around support, fit, and movement.
• Emotional proposition: The confidence and motivation to continue when tasks become difficult.

It is important to note that ONEMORE is not a unique global brand name. Several unrelated entities utilise similar nomenclature. An Italian company named ONEMORE operates in technical sportswear and ski apparel, originating in South Tyrol with an emphasis on Italian manufacturing and sustainability.[2] Additionally, One More International is a wellness and direct-selling company established in 2014 that is unrelated to the Philippine activewear brand discussed here.[3]

Therefore, when discussing the Philippine activewear company, “ONEMORE” should be identified by its website, market, and product category to avoid confusion.

ONEMORE is a Philippine women’s activewear brand built around the concept of pushing beyond personal limits. Its debut product range focuses on leggings, sports bras, and matching sets, with particular emphasis on support and high-intensity fitness. The brand combines functional activewear with an empowerment-oriented identity, presenting exercise as a journey of resilience, determination, and continuous improvement.[1]

Its identity is best summarised as women’s activewear for the mindset of doing one more. The brand’s strongest distinguishing feature is the “one more rep” philosophy that connects its products, marketing, and community positioning.

1. ONEMORE
2. OneMore – One More
3. One More Global