About ROJECO
ROJECO is a Chinese smart pet care brand specializing in technology-driven products for cats and dogs. Established in 2019, the brand develops and manufactures intelligent pet-care devices, including automatic pet feeders, water fountains, interactive toys, grooming tools, and dog training equipment. ROJECO markets itself under the slogan “Professional for Pet Life” and focuses on combining smart technology with pet health and convenience. [1]
History
ROJECO was founded in 2019 in Nanchang, Jiangxi Province, China. The company operates as a research-and-development (R&D) and manufacturing enterprise, designing both hardware and software for smart pet products.
Unlike brands that only resell products, ROJECO states that it develops:
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Product design
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Electronics
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Firmware
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Mobile app integration
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Manufacturing
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Assembly
The company also provides OEM (Original Equipment Manufacturing) and ODM (Original Design Manufacturing) services for international brands in addition to selling products under the ROJECO name. [1]
Company Information
| Item | Details |
|---|---|
| Brand | ROJECO |
| Founded | 2019 |
| Headquarters | Nanchang, Jiangxi, China |
| Industry | Smart Pet Products |
| Business Type | Manufacturer & Brand |
| Products | Automatic feeders, water fountains, toys, grooming devices, dog training collars |
| Markets | North America, Europe, Japan, Southeast Asia |
| Manufacturing | In-house R&D and production |
Mission
According to ROJECO, its mission is to improve pet care through technology by creating intelligent products that simplify feeding, hydration, grooming, and interaction while promoting healthier lifestyles for pets.
The company emphasizes:
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Pet health
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Convenience
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Intelligent automation
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Product innovation
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Reliable quality
Core Values
ROJECO lists its corporate values as:
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Customer-centric
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Teamwork
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Innovation
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Openness
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Passion
Its stated vision is:
“To become an innovative, practical, valuable and warm brand.”
Main Product Categories
ROJECO manufactures a wide range of smart pet products.
Smart Pet Feeders
Popular products include:
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2L Button Pet Feeder
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2L WiFi Smart Feeder
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3L Camera Pet Feeder
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4L WiFi Smart Feeder
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4L Button Smart Feeder
Features commonly include:
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Scheduled feeding
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Mobile app control
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Portion control
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Voice recording
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Anti-jam dispensing
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Battery backup (selected models)
Water Fountains
Products include:
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Stainless steel fountains
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Wireless fountains
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Filter replacement systems
Designed to encourage pets to drink more water through continuous circulation and filtration. [1]
Dog Training Products
Examples include:
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PD521 Dog Training Collar
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PD529 Dog Training Collar
Features may include:
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Remote control
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Beep
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Vibration
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Adjustable stimulation levels
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Waterproof design
Interactive Toys
Examples include:
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Automatic laser toys
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Bubble machines
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Motion toys
Designed to provide exercise and mental stimulation for indoor cats. [1]
Grooming Products
ROJECO also manufactures:
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Nail grinders
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Paw trimmers
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Hair clippers
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Grooming accessories
Technology
ROJECO products often integrate:
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Wi-Fi connectivity
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Smartphone app control
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Programmable schedules
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Food dispensing automation
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Rechargeable batteries
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Stainless-steel food-contact components
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Sensor-based operation (selected models)
The company states that product development is informed by research into pet behavior and owner needs. [1]
Global Presence
ROJECO products are sold through:
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Amazon
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Shopee
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Lazada
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AliExpress
The company reports strong sales in:
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Japan
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Philippines
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Thailand
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Vietnam
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Malaysia
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Singapore
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Europe
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North America
Manufacturing
ROJECO describes itself as a factory-direct manufacturer with integrated:
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Industrial design
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Electronics engineering
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Firmware development
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App software
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Injection molding
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Product assembly
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Quality control
It also offers private-label manufacturing for international brands. [1]
Reputation
ROJECO has gained popularity among pet owners looking for affordable smart pet devices. Community discussions, particularly in Southeast Asia, frequently recommend the brand’s automatic feeders and water fountains for balancing features and price. As with many consumer electronics, experiences vary by model and retailer, so buyers often compare warranty support and after-sales service before purchasing. [4]
Competitive Brands
ROJECO competes with brands such as:
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PETKIT
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Xiaomi (smart pet ecosystem)
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Petlibro
Summary
ROJECO is a relatively young smart pet technology brand founded in 2019 that has expanded internationally through a combination of in-house product development and manufacturing. Its portfolio centers on automated feeding, hydration, grooming, training, and interactive pet care devices, with a strong presence in online marketplaces across Asia, Europe, and North America. While the company promotes itself as an integrated R&D and manufacturing business, independent long-term analyses of product reliability are more limited than for some larger competitors, so prospective buyers may benefit from reviewing model-specific user feedback and warranty terms before purchasing. [1] [4]




