The earliest readily verifiable public record for YITAQI is its United States trademark application. The application was filed on December 21, 2020, under the name of Kunshan Boling Network Technology Co., Ltd. The mark was subsequently published for opposition in July 2021 and registered on October 5, 2021, as U.S. Trademark Registration No. 6,510,224.2

Trademark records list a first-use-anywhere and first-use-in-commerce date of October 9, 2020.3 This establishes 2020 as a reference point for the brand’s commercial emergence, although it should not be interpreted as the company’s founding year.

Trademark ownership

The registered owner is Kunshan Boling Network Technology Co., Ltd. Trademark databases identify the entity as a Chinese limited-liability company located in Suzhou City, Jiangsu, China. The same company appears in U.S. trademark records as the owner of several other marks filed around the same period, suggesting it operates a portfolio of e-commerce brands rather than YITAQI being its sole consumer-facing label.4

YITAQI maintains an unusually diverse product portfolio that extends well beyond its original registration.

Original documented category

The 2021 U.S. trademark registration covered products in International Class 20, including:

• Hutches
• Bird houses
• Cat scratching pads
• Chair cushions and pads
• Clothes bars and hangers
• Curtain rings
• Pet kennels and furniture
• Plastic caps, cases, doorknobs, lids, statuettes, and food-packaging trays
• Shower curtain hooks, rings, and rods
• Wood bins5

This registration reflects an initial positioning focused on home organization, furniture accessories, and pet-related products.

Broader marketplace assortment

Online marketplace listings currently associate YITAQI with numerous additional categories. Examples found in recent listings include:

• Kitchen and baking accessories
• Measuring tools
• Household decoration
• Gardening supplies and artificial plants
• Pet and aquarium accessories
• Craft and sewing materials
• Jewelry and small accessories
• Personal-care tools
• Bicycle components
• Electrical testing tools
• Storage products
• Party and seasonal decorations

Marketplace data identifies YITAQI-branded items ranging from electronic measuring spoons and bike chains to grooming tools and ear-care accessories.6 Listings also feature artificial greenery, Japanese-style decorative lanterns, chenille yarn, and Christmas gift bags.7 These offerings indicate that YITAQI is not restricted to the narrow categories described in its original U.S. trademark registration.

Based on publicly visible product assortments, YITAQI follows a broad online retail and private-label model. Rather than concentrating on a specialized category such as kitchen appliances or fashion, the brand is attached to numerous relatively inexpensive consumer products.

Broad SKU selection

The brand name appears on products with little functional relationship to one another. A YITAQI item may be a household accessory, craft supply, pet product, kitchen tool, or personal accessory.

Marketplace-oriented distribution

YITAQI products are distributed primarily through major online retail platforms and third-party marketplaces rather than dedicated physical store networks. For example, YITAQI brand listings are maintained on Walmart Canada,8 while Philippine consumers can access the brand via regional e-commerce platforms.

Long-tail consumer products

Many YITAQI products are specialized, low-cost items suitable for online discovery, such as replacement parts, decorations, and small household tools. This aligns with cross-border e-commerce economics, where sellers maintain large catalogs of niche products without significant physical retail infrastructure.

YITAQI has visible marketplace exposure in the Philippines, particularly through platforms such as Shopee and Lazada. Current listings on Lazada Philippines identify YITAQI shops selling items such as motion-activated smart cat toys14 and sensory squeeze toys for children.15

This availability indicates that the brand reaches Philippine consumers through cross-border or marketplace-based retail channels. However, presence on these platforms does not confirm that a specific storefront is owned directly by the trademark owner; marketplace sellers, distributors, and resellers may also use the brand name in their listings.

YITAQI does not position itself as a premium lifestyle brand. Its observable market positioning emphasizes affordability, functionality, wide assortment, and online marketplace convenience. Products tend to be practical objects serving specific consumer needs—such as particular household accessories, craft materials, or small kitchen tools—rather than prestige items. This characterizes YITAQI as a multi-category marketplace brand rather than a vertically integrated consumer manufacturer.

There is insufficient reliable public information to state that YITAQI manufactures all of its products internally. The trademark owner is a network technology and e-commerce company, and the extensive variety of products marketed under YITAQI suggests sourcing from multiple manufacturers or suppliers. While this is a reasonable inference, it is not a publicly documented fact.

YITAQI is best described as a branded consumer-product label associated with Kunshan Boling Network Technology Co., Ltd., with products supplied through an online-commerce ecosystem.

YITAQI holds a U.S. federal trademark registration that serves as independently verifiable documentation.

• Trademark: YITAQI
• Serial number: 90400649
• Registration number: 6510224
• Application date: December 21, 2020
• Registration date: October 5, 2021
• Owner: Kunshan Boling Network Technology Co., Ltd.
• International class: 020

The registered mark is a standard-character word mark.9 The original goods description focuses heavily on furniture accessories, household products, plastics, and pet-related goods.

A notable characteristic of YITAQI is the discrepancy between its formal trademark scope and its wider marketplace assortment. While trademark records cover home furnishings, pet furniture, clothes hangers, shower accessories, and plastic household goods,10 marketplace listings include kitchen scales, craft yarn, artificial plants, bicycle components, grooming tools, and aquarium products.

Trademark owners may use a brand in categories beyond a specific registration, subject to applicable laws and platform rules. However, this breadth reinforces the characterization of YITAQI as a general product label and e-commerce brand rather than a narrowly specialized manufacturer.

Compared with major international consumer brands, YITAQI has a limited publicly documented corporate footprint. Verifiable information is currently scarce regarding founding executives, employee count, annual revenue, manufacturing facilities, research and development operations, official retail stores, subsidiaries, detailed brand history, advertising expenditure, or sustainability programs.

The most reliable evidence currently available consists of trademark records and marketplace presence.

Due to the diversity of its catalog, YITAQI’s reputation cannot be summarized as that of a single-product specialist. Reviews tend to be product-specific; a customer purchasing a kitchen tool may have a different experience from one buying a pet accessory or decorative item.

For marketplace brands with broad catalogs, evaluation is best conducted at the individual product level. Consumers are advised to assess specific YITAQI products, sellers, specifications, and reviews rather than assuming uniform manufacturing sources or quality levels across the entire brand.

According to U.S. trademark records, “YITAQI” has no meaning in a foreign language.11 While Chinese-language terms may appear similar when romanized, they should not be treated as the origin or meaning of the commercial brand name without evidence. Trademark documentation specifically records no foreign-language meaning for YITAQI.

YITAQI is a China-associated, multi-category e-commerce consumer brand whose trademark is owned by Kunshan Boling Network Technology Co., Ltd. Its documented commercial history dates to 2020, with U.S. trademark registration following in 2021. While original trademark coverage focused on household, furniture-related, plastic, and pet products, marketplace presence has expanded to include a wide assortment of everyday consumer goods.12

The brand’s defining characteristic is breadth rather than specialization. YITAQI applies a common brand identity to a large range of niche, practical products sold through online marketplaces.

YITAQI is a China-associated, marketplace-oriented consumer-goods brand owned by Kunshan Boling Network Technology Co., Ltd., established commercially around 2020 and known for a broad and continually expanding assortment of affordable household, pet, kitchen, craft, decoration and utility products.13

1. YITAQI Trademark of Kunshan Boling Network Technology Co., Ltd. – Registration Number 6510224 – Serial Number 90400649 :: Justia Trademarks
2. Browse Trademarks by Serial Number from 90400600 to 90400699 :: Justia Trademarks
3. YITAQI – Brands
4. Desertcart
5. Desertcart
6. antigua.desertcart.com
7. Desertcart
8. YITAQI | Walmart Canada
9. Yi ta qi xiang, Yī tā qǐ xiāng: 1 definition
10. YITAQI | Walmart Canada
11. desertcart.com
12. desertcart.com
13. desertcart.com
14. www.lazada.com.ph
15. www.lazada.com.ph