About Apricot Lamb
Apricot Lamb is a Chinese consumer brand primarily associated with plush toys, stuffed animals, children’s toys, and gift-oriented products. The brand is owned and operated by Ningbo Lerong Toys Co., Ltd., a company based in Ningbo, Zhejiang, China. Apricot Lamb has established an international retail and export presence, with products available through online marketplaces and international toy industry channels.
Brand overview
| Category | Information |
|---|---|
| Brand name | Apricot Lamb |
| Industry | Toys, children’s products, gifts |
| Primary association | Plush toys and stuffed animals |
| Owner | Ningbo Lerong Toys Co., Ltd. |
| Headquarters / company location | Ningbo, Zhejiang, China |
| U.S. trademark | APRICOT LAMB |
| U.S. registration | No. 7,438,369 |
| U.S. trademark registration date | July 9, 2024 |
| Canadian trademark | APRICOT LAMB & Design |
| Canadian registration | TMA1284778 |
| Canadian registration date | January 17, 2025 |
| Manufacturing indication | Products/packages identify China as country of manufacture |
The U.S. trademark record identifies Ningbo Lerong Toys Co., Ltd. as the owner and records the APRICOT LAMB mark as registered in July 2024 [3]. A Canadian trademark registration likewise identifies Ningbo Lerong Toys Co., Ltd. as the registered owner and specifically covers baby toys, rattles, plush dolls, plush toys, stuffed animals, puzzles, and related products [1].
History
Publicly available records indicate that Apricot Lamb began commercial use prior to its U.S. trademark registration. Trademark databases reproducing U.S. filing information record March 15, 2022, as the claimed first use in commerce. The company subsequently filed the U.S. APRICOT LAMB trademark application on June 17, 2023. The mark was published for opposition in April 2024 and ultimately registered on July 9, 2024 [3].
The brand’s development is also documented within the international trade show industry. In the CBME China 2024 exhibitor materials, Ningbo Lerong Toys Co., Ltd. is listed alongside Apricot Lamb, with the brand categorized under “Intellectual Development Toys.” The listing provides the company’s Ningbo address and identifies the Apricot Lamb website as apricotlambtoys.com.
The CBME international buyer guide similarly lists NINGBO LERONG TOYS CO., LTD. — Apricot Lamb as an exhibitor, demonstrating the brand’s participation in the international children’s products trade.
Products
Apricot Lamb’s most clearly documented product category is plush and stuffed toys. The Canadian trademark registration specifies the goods covered by the brand, which include:
- Baby toys
- Baby rattles
- Plush dolls
- Plush toys
- Stuffed toy bears
- Stuffed toys
- Stuffed dolls and animals
- Stuffed toy animals
- Soft-sculpture plush toys
- Action-figure play sets
- Play figures
- Clothing for teddy bears
- Jigsaw puzzles
- Christmas dolls [1]
Individual marketplace listings also feature Apricot Lamb products in the stuffed animal and plush toy category. For example, an Apricot Lamb Halloween bat plush is described as a soft stuffed animal suitable for ages three years and up [2]. This suggests that the brand’s assortment extends beyond a single type of plush animal to include products aimed at children, collectors, gift buyers, and novelty toy consumers.
Brand identity
The Apricot Lamb visual identity centres on a lamb or sheep character. The U.S. trademark description specifies a circular logo containing a lamb, with the words “APRICOT LAMB” arranged around the bottom. Recorded colours include beige, pink, red, brown, white, and black. The lamb itself is described as white with brown outlining, a beige face, white feet, black eyes and nose, and a pink tongue [3].
The Canadian trademark classification also identifies the visual elements as stylised goats, sheep, lambs, or rams enclosed within circular designs [1]. This establishes a distinctive visual positioning centred on a cute, soft, animal-character aesthetic consistent with plush toys and children’s merchandise.
Company
Available trademark records connect Apricot Lamb directly to Ningbo Lerong Toys Co., Ltd. rather than an independent fashion label. The U.S. trademark record identifies the company as the trademark owner, with a recorded address in Lingqiao Plaza, Yaohang Street, Ningbo, China [3].
The CBME 2024 exhibitor listing provides another Ningbo address for the company and identifies its Apricot Lamb business as intellectual-development toys, reinforcing its position within the children’s toy industry.
International presence
Apricot Lamb maintains an international distribution strategy rather than being limited to the Chinese domestic market. Evidence of this includes:
- Participation in CBME China, a major children’s products trade event
- A registered U.S. trademark [3]
- A registered Canadian trademark covering a substantial range of children’s and plush products [1]
- Product availability through international online marketplaces [2]
The Canadian registration is particularly significant as it demonstrates that the brand has sought formal intellectual property protection outside China.
Trademark and legal status
United States
The APRICOT LAMB trademark was filed in the United States on June 17, 2023, under serial number 98047494. It was subsequently registered as U.S. Registration No. 7,438,369 on July 9, 2024. The owner is Ningbo Lerong Toys Co., Ltd. [3].
The U.S. application lists services broader than toys alone, including online retail stores, gift shops, subscription boxes containing clothing and cosmetics, pop-up retail stores, marketplaces, and department store services [3]. Consequently, the trademark registration should not be interpreted as proof that Apricot Lamb is primarily a clothing or cosmetics brand.
Canada
In Canada, APRICOT LAMB & Design is registered as TMA1284778. The registration was issued on January 17, 2025, and is valid through January 17, 2035. Its goods classification specifically covers toys and plush products [1].
Retail positioning
Apricot Lamb occupies the affordable-to-midrange children’s toy and gift market, particularly regarding cute, character-driven plush products. The brand’s products cater to several overlapping consumer groups:
- Parents buying toys for young children
- Gift shoppers
- Plush toy collectors
- Buyers looking for novelty or seasonal stuffed animals
- Consumers interested in cute character merchandise
The brand’s emphasis on animal characters and soft toys distinguishes it from traditional educational toy manufacturers or large character licensing companies.
Online information accuracy
There is misleading or low-quality information about Apricot Lamb available online. Some shopping aggregators describe “Apricot-Lamb” as a women’s fashion brand selling dresses, blouses, jeans, and outerwear.
However, this description conflicts with stronger primary-source evidence:
- Ningbo Lerong Toys Co., Ltd. owns the U.S. APRICOT LAMB trademark [3]
- The Canadian trademark specifically covers plush toys, stuffed animals, baby toys, and puzzles [1]
- CBME identifies Apricot Lamb as an intellectual-development toy brand
- Trade show documentation identifies Ningbo Lerong Toys Co., Ltd. as the company behind Apricot Lamb
Based on available evidence, Apricot Lamb is primarily a Chinese children’s toy and plush brand rather than a women’s fashion brand.
Summary
Apricot Lamb is a Ningbo-based Chinese toy brand operated by Ningbo Lerong Toys Co., Ltd., focusing on plush toys, stuffed animals, children’s toys, developmental toys, and gift-oriented products. Its signature identity is a cute lamb character enclosed within a circular logo, and the brand has pursued trademark protection in international markets including the United States and Canada [3][1].
Its appearance at CBME China and its international trademark registrations indicate an effort to operate as an export-oriented children’s products brand rather than solely a local plush toy manufacturer.
Publicly available information regarding the company’s founding story, founders, employee count, revenue, manufacturing facilities, design team, and detailed corporate history remains limited.
References
- Détails de la marque de commerce : APRICOT LAMB & Design — 2263701 — Base de données sur les marques de commerce canadiennes – Propriété intellectuelle et droit d’auteur – Office de la propriété intellectuelle du Canada – Innovation, Sciences et Développement économique Canada
- https://www.desertcart.in
- APRICOT LAMB – Ningbo Lerong Toys Co.,ltd Trademark Registration




