The company’s Philippine corporate registration is listed under the name BLU COFFEE DISTRIBUTORS CORP., with SEC Code CS201306942.[1]

Founding

Blu Coffee Distributors was established in 2013. The company began in Quezon City with four employees, initially operating as the exclusive distributor of La Cimbali, an Italian manufacturer of professional espresso machines based in Milan. Its initial business model centered on bringing established international coffee-machine technology to the growing Philippine café and hospitality market.

Within its first months, BCD expanded beyond equipment by becoming a distributor of ESSSE Caffè, an Italian coffee-bean brand from Bologna. This strategic move provided the company with a combination of professional espresso equipment and coffee products, distinguishing it from firms functioning solely as equipment distributors.

Expansion of the Portfolio

BCD subsequently broadened its product portfolio into beverage ingredients and other food-service equipment. A significant expansion occurred in 2016 when the company became an official distributor of DaVinci Gourmet syrups and sauces. This addition allowed BCD to supply ingredients used in flavored beverages, specialty drinks, and café menu development alongside its existing espresso and coffee offerings.

Over time, the company added other international brands to its roster, including Unox baking ovens from Italy, Bravilor Bonamat from the Netherlands, and Cornelius Cascata from the United States.

Geographic Expansion

As its customer base grew, Blu Coffee developed business centers outside Metro Manila, establishing locations in Baguio, Pampanga, and Cebu. This regional presence enables BCD to serve customers outside the capital and support cafés and hospitality businesses across several major Philippine markets.

Blu Coffee operates on a B2B distribution model combined with technical and professional services. Rather than simply selling individual machines or bags of coffee, BCD acts as a partner throughout the development and operation of a café or beverage business. Services range from the initial establishment of a café through subsequent expansion, covering equipment provision, ingredient supply, staff training, and ongoing maintenance.

Its service offering includes:

• Commercial espresso machines
• Coffee beans
• Coffee brewing equipment
• Coffee grinders and accessories
• Beverage syrups, sauces, and powders
• Filter coffee systems
• Hot-water equipment
• Baking equipment
• Café and beverage consultation
• Menu development
• Barista training
• Equipment installation
• Technical support
• Preventive maintenance and repairs

This integrated approach positions BCD as a full-service beverage-solutions company rather than a conventional coffee wholesaler.

A defining characteristic of Blu Coffee is its portfolio of international brands.

La Cimbali

La Cimbali is one of BCD’s principal equipment brands. The Italian company is known internationally for professional espresso machines, and BCD built its initial distribution business around this brand upon its founding in 2013.

ESSSE Caffè

ESSSE Caffè is an Italian coffee company from the Bologna area. BCD distributes its coffee beans in the Philippines and utilizes the brand as one of its core coffee offerings.

DaVinci Gourmet

DaVinci Gourmet supplies flavored syrups, sauces, and beverage powders. These products complement BCD’s coffee-machine and coffee-bean portfolio by enabling cafés to create flavored coffee, chocolate, tea, and other specialty beverages. BCD became a distributor of the brand in 2016. The Philippine Food and Drug Administration’s verification database lists DaVinci Gourmet caramel-flavored syrup for institutional use under Blu Coffee Distributors Corp.

Bravilor Bonamat

Bravilor Bonamat, based in the Netherlands, is another major equipment brand represented by BCD.[2] Its product range includes filter coffee machines, espresso machines, fully automatic coffee machines, and hot-water dispensers.

Other Brands

Throughout its development, BCD has also represented or introduced products from companies including:

• Unox — professional baking ovens
• Cornelius Cascata — beverage and water-related equipment
• 1872 Clipper Tea & Co. — tea
• Essenza — gelato-related products and ingredients

The company’s broader portfolio reflects a strategy of expanding from coffee into a wider food-service and beverage-solutions ecosystem.

Blu Coffee organizes its offerings around several major categories.

Coffee Machines

Commercial espresso machines constitute one of BCD’s core businesses, particularly through its La Cimbali portfolio. These machines are aimed primarily at professional cafés, restaurants, hotels, and other high-volume beverage operations.

Coffee Beans

BCD distributes commercial coffee beans, particularly ESSSE Caffè, providing products intended specifically for cafés and hospitality establishments.

Beverage Ingredients

The company supplies ingredients used to create and customize beverage menus, including flavored syrups, sauces, beverage powders, chocolate products, tea, and other specialty items. Its DaVinci Gourmet portfolio is central to this segment.

Brewing and Beverage Equipment

BCD’s equipment portfolio extends beyond traditional espresso machines to include filter coffee brewers, fully automatic coffee machines, hot-water dispensers, coffee grinders, brewing accessories, and other café equipment.[2]

Baking and Food-Service Equipment

Through brands such as Unox, the company has expanded beyond coffee into professional food-service equipment, supporting its broader positioning as a supplier to cafés, restaurants, and hospitality establishments.

A major differentiator for BCD is its emphasis on services accompanying the products it distributes.

Café Consultation

BCD assists entrepreneurs and businesses planning to establish or expand cafés. Its stated approach involves supporting customers from the initial stages of opening through later expansion phases.

Menu Development

The company provides assistance in developing beverage menus using coffee, syrups, sauces, powders, and other ingredients. This connects its distribution business with beverage research and development, allowing customers to develop standardized drinks rather than simply purchasing raw ingredients.

Barista Training

BCD operates training programs for baristas and food-service personnel.[2] The company describes employee training as an essential component of maintaining expertise in professional coffee equipment and preparation standards.

Equipment Service and Maintenance

Technical support is a fundamental part of the company’s business model. BCD provides maintenance and service for professional equipment, addressing a critical need for cafés and hotels where equipment downtime can directly affect operations. Customer testimonials frequently highlight the company’s role in troubleshooting equipment and responding to service requirements.

BCD primarily operates within the HoReCa sector (Hotels, Restaurants, and Cafés) while also serving other food-and-beverage businesses. According to industry profiles, BCD has deployed more than 3,000 espresso machines in the Philippine HoReCa market and employs approximately 70 professionals nationwide.

The company has served or worked with recognizable hospitality and food-service names including:

• Dunkin’
• Shell Café
• Chatime
• Tim Hortons
• The Peninsula Manila
• Hotel Okura
• Shangri-La Boracay
• Lanson Place Manila

BCD’s corporate materials emphasize a customer-first philosophy and identify five organizational pillars:

1. People
2. Professionalism
3. Place
4. Product
5. Passion

Its stated corporate motto is “Believe Love Unites.” The corporate vision describes the company as contributing to society through coffee, genuine flavors, and service intended to enhance everyday life.[3] This philosophy reflects the company’s positioning as a long-term business partner rather than merely a supplier.

The phrase “Beyond Coffee” has become central to BCD’s current market positioning. The company increasingly operates across multiple beverage and food-service categories rather than limiting itself to traditional coffee distribution. Its portfolio now covers coffee, tea, beverage flavors, brewing equipment, espresso technology, baking equipment, and other ingredients.

The company has also described plans and activities involving local coffee roasting and the international promotion of Philippine coffee, indicating an interest in moving beyond imported brands to support the development of the domestic coffee industry.

1872 Clipper Tea & Co.

An example of this diversification was BCD’s introduction of 1872 Clipper Tea & Co. to the Philippine market. This launch expanded BCD’s beverage portfolio from primarily coffee-oriented products into premium tea, presented as part of its broader strategy of providing innovative beverage solutions to local food-and-beverage businesses.

Blu Coffee has continued expanding its international brand portfolio and industry presence in 2026. Recent updates indicate recognition from DaVinci Gourmet, including a Highest Growth Award in APMEA 2026, as well as recognition from Essenza as a Best Performer in 2026.[2] These developments suggest continued growth in the company’s beverage-ingredient and food-service portfolio.

The company also participated in WOFEX Manila 2026, highlighting its continuing involvement in the Philippine food-and-beverage trade-show circuit and professional industry community.[2]

The company’s official website currently lists business centers in the following locations:

• Metro Manila
• Pampanga
• Baguio
• Cebu

Current information identifies the Metro Manila office in the Mandaluyong area, while older corporate profiles have listed Pasig as the headquarters location. This discrepancy appears to reflect a relocation or change in office location over time.

Blu Coffee occupies a distinctive position in the Philippine coffee industry by combining distribution, equipment, ingredients, training, and technical services. Its competitive proposition integrates international coffee and food-service brands with local distribution, technical expertise, café consulting, training, and after-sales support.

This integrated approach allows café operators to source much of the infrastructure needed to establish a professional beverage operation from a single supplier. The company’s growth from four employees at its 2013 founding to a nationwide organization with dozens of employees and thousands of installed espresso machines illustrates the parallel expansion of the Philippine specialty and commercial café market.

BCD is significant because its business sits at the intersection of several components of the Philippine coffee ecosystem:

• Coffee equipment distribution
• Commercial coffee beans
• Beverage ingredients
• Café entrepreneurship
• Barista education
• Hospitality
• Food-service equipment
• Beverage innovation

Rather than operating primarily as a consumer-facing coffee-shop chain, BCD functions fundamentally as a behind-the-scenes infrastructure and solutions provider for businesses that serve coffee and other beverages. Consumers typically encounter BCD indirectly through cafés, hotels, or restaurants whose espresso machines, coffee beans, syrups, beverage ingredients, or technical support are supplied by the company.

The company generally uses “Blu Coffee” or “Blu Coffee Distributors” as its public-facing brand, while its registered corporate name is Blu Coffee Distributors Corp.

The company’s branding has evolved from a narrowly coffee-focused identity toward a broader concept of beverage and food-service solutions. Its current tagline, “Beyond Coffee, We Create Dreams,” reflects this expanded positioning.[2]

1. BLU COFFEE DISTRIBUTORS CORP. Verified Details – Company House Philippines
2. Blu Coffee Distributors | LinkedIn
3. Working at Blu Coffee Distributors Corporation company profile and information | Jobstreet