Focus was established as one of the flagship brands of NgBros Enterprises Company, which specializes in importing and distributing stationery and art products for the Philippine market. The company developed Focus to provide dependable yet affordable products for students, teachers, artists, offices, and businesses.

Over the years, the brand has expanded beyond traditional school supplies into arts and crafts, painting materials, paper products, filing supplies, and office essentials. Today, Focus has become one of NgBros’ best-known house brands alongside Soppi and Sentro. 2

Focus emphasizes three core principles:

• Affordability – Products are priced to be accessible to Filipino students, families, and businesses.

• Quality – Designed to provide dependable everyday performance while remaining budget-friendly.

• Creativity – Offers materials that support learning, artistic expression, organization, and productivity.

Focus produces a wide variety of stationery and art products, including:

Paper Products

• Colored paper

• Bond paper

• Specialty paper

• Craft paper

• Fancy paper

• Boards

One of the brand’s most recognized products is Focus Brights Color Paper, commonly used for printing, posters, classroom activities, invitations, crafts, and presentations because of its vibrant colors.

Notebooks & Filing

• Binder notebooks

• Filler notebooks

• Loose-leaf paper

• Notepads

• Writing pads

Focus Binder Notebooks are among the company’s bestselling student products, known for their colorful filler pages and practical design. 3

Art Materials

• Acrylic paint

• Modeling paste

• Paint mediums

• Brushes

• Craft supplies

The Focus Perma Paint acrylic paint line is marketed as a permanent, fade-resistant acrylic paint suitable for students, hobbyists, and artists.

School Supplies

• Glue

• Adhesive tapes

• Correction supplies

• Stickers

• Laminating supplies

• Clay

• Classroom materials

Office Supplies

• Filing products

• Binding supplies

• Paper products

• Office stationery

Focus primarily serves:

• Students

• Teachers

• Schools

• Offices

• Artists

• Hobbyists

• Small businesses

• Retail stationery stores

• Wholesale resellers

Its products are positioned as practical everyday essentials rather than premium luxury stationery.

Focus products are distributed throughout the Philippines via:

• Lazada

• Bookstores

• School supply stores

• Office supply retailers

• Wholesale dealers

• Authorized distributors

NgBros also actively recruits distributors and resellers to expand the availability of its product lines nationwide.

Under NgBros Enterprises Company, Focus is sold alongside several other brands, including:

• Soppi

• Sentro

• Art Rangers (exclusive Philippine distributor)

• Arto paper products

These brands collectively cover school supplies, office products, and professional art materials.

According to NgBros, some of Focus’s most popular products include:

• Focus Brights Color Paper

• Focus Perma Paint

• Focus Binder Notebooks

• Focus Modeling Paste

These products are frequently promoted for educational, office, and creative applications.

Mission

To provide affordable and high-quality stationery and art materials to our customers.

Vision

To cultivate a sustainable environment for the growth of our brand and resellers.

Within the Stationery, Craft & Gift Cards category on Lazada Philippines, Focus offers a broad assortment of products such as notebooks, colored paper, art supplies, adhesives, filing products, and school and office essentials. The brand is positioned as a value-oriented choice for students, educators, artists, and offices seeking dependable stationery at accessible prices.

• NgBros Enterprises Company

• Soppi

• Sentro

• Art Rangers

• Philippine stationery industry

1. About Us – NgBros Enterprises Company
2. NgBros Enterprises Company
3. Focus Store