LABAICAI

About LABAICAI

LABAICAI is a consumer-goods brand offering a wide variety of household, kitchen, pet-care, and lifestyle products primarily through online marketplaces. In the Philippines, the brand is widely available on major e-commerce platforms such as Lazada and Shopee, where it is positioned as an affordable option for everyday home and pet essentials. Public trademark records identify Kunshan Boling Network Technology Co., Ltd., based in Kunshan, Jiangsu, China, as the owner of the LABAICAI trademark in the United States.

Note: LABAICAI does not appear to have a substantial publicly documented corporate history or a clearly established official brand website. Consequently, the information below is based mainly on trademark records and marketplace listings rather than company-published material.

Overview

Field	Information
Brand name	LABAICAI
Industry	Consumer goods / household products
Primary categories	Kitchenware, household goods, pet accessories, decorative items
Trademark owner	Kunshan Boling Network Technology Co., Ltd.
Owner location	Kunshan, Suzhou, Jiangsu, China
U.S. trademark application	November 30, 2020
U.S. registration	September 7, 2021
U.S. registration no.	6,476,738
U.S. trademark class	International Class 21
First use claimed	September 17, 2020

The trademark record states that the word “LABAICAI” has no meaning in a foreign language for purposes of the registration.1

History

The documented history of LABAICAI begins around 2020. The trademark application was filed in the United States on November 30, 2020, under serial number 90347505.13 It was subsequently published for opposition in June 2021 and registered on September 7, 2021, as U.S. trademark registration 6476738.

The registered owner is Kunshan Boling Network Technology Co., Ltd., a Chinese limited-liability company associated with an address in the Kunshan/Suzhou area of Jiangsu Province. The trademark record identifies the company as the original applicant, owner at publication, and original registrant.

LABAICAI is not the only consumer brand associated with the company. Trademark records show that Kunshan Boling Network Technology Co., Ltd. has also registered several other marks covering categories such as household goods, pet products, personal-care products, and furniture.3 4 5 6 7 8 9 10 11 12 This suggests that the company operates, or has operated, a multi-brand e-commerce business model, with different trademarks covering different segments of consumer products.

Products

LABAICAI’s original U.S. trademark registration covers a notably broad range of household and kitchen products. The registered goods include:

Corkscrews
Dishware
Flowerpots
Lunch boxes
Cake domes
Cleaning cloths
Collapsible fabric storage containers
Cooking forks
Cooking-pot sets
Floor-polish applicators
Jugs
Non-electric deep fryers
Pasta-serving forks
Serviette holders
Serving platters
Toilet-roll holders
Household trays
Work gloves
Hair-accessory caddies
Kitchen tongs

These goods fall under International Class 21, the trademark classification covering household or kitchen utensils and containers, cleaning articles, glassware, porcelain, and related products.

Kitchen and dining

Marketplace listings in the Philippines show LABAICAI products extending into specialized kitchen and dining items. Local e-commerce platforms list ceramic seasoning jars, ramekins, and non-stick roasting/baking pans under the LABAICAI name.2 Additionally, Philippine listings feature specific kitchen tools such as black baking cooling racks described as multipurpose mesh nets suitable for bread and BBQ grilling.20 This gives the brand a fairly broad positioning in the local market rather than one focused on a single type of kitchen product.

Pet products

LABAICAI has a significant presence in the Philippine pet-accessories market. Listings associated with the brand on local platforms include dog leashes, vehicle safety accessories, cat grooming/restraint products, and bird harnesses. One documented LABAICAI bird harness, for example, is described as a stainless-steel/plastic harness and leash designed for outdoor bird training.23

Philippine marketplace results specifically highlight a diverse range of pet supplies, including:

Dog footwear: Boots, socks, and paw protectors.14
Grooming tools: Dog claw care equipment.15
Feeding accessories: Non-wetting mouth drinking water bowls with floating designs intended to protect cervical vertebrae and prevent overturning.17
Pet apparel: Fleece dog sweaters,18 thin fruit-printed dog shirts,19 and soft fashion stress-relief anxiety vests.21
General shop listings: Dedicated LABAICAI shops on Lazada Philippines aggregate these various pet categories.16

Decorative and miscellaneous goods

The brand name also appears on decorative products in the Philippines. Marketplace results show LABAICAI artificial-fruit decorations, including pomegranate, pineapple, pumpkin, and strawberry designs.2 Other international listings accessible to Filipino consumers include wall-mounted rustic coffee mug racks with kitchen hooks.22 This indicates that LABAICAI should not be characterized simply as a kitchenware company; its observed product assortment in the region is considerably broader.

Business model

Based on the publicly visible product assortment in the Philippines, LABAICAI follows a marketplace-oriented consumer-goods model. Rather than being strongly identified with a single flagship product, the brand name is applied to numerous relatively specialized products across different categories. These products appear on international e-commerce platforms and third-party marketplace stores serving Filipino consumers, including Lazada and Shopee.3

The available evidence points toward a model broadly characterized by: product sourcing/design → branding → online marketplace distribution → international consumer sales. However, there is insufficient public information to conclude whether LABAICAI manufactures its products itself, contracts third-party factories, or primarily operates as a brand/distributor. The trademark ownership alone does not establish the manufacturing structure.

Corporate ownership

The most firmly documented corporate connection is LABAICAI → Kunshan Boling Network Technology Co., Ltd. Kunshan Boling Network Technology Co., Ltd. is identified as the owner of the U.S. LABAICAI trademark.4

The company appears to have pursued a portfolio strategy. Its trademark portfolio includes names such as HOUCHU, LIMAO, LIUJIR, LUNM, MAODIAN, MAOMEI, SDFG, SJJL, SKJK, and XUWANG, among others.3 4 5 6 7 8 9 10 11 12 These marks cover different consumer-product categories, making LABAICAI appear less like a traditional single-category heritage brand and more like one component of a larger Chinese e-commerce/consumer-product brand portfolio.

International presence

LABAICAI products are sold internationally through online retail channels, with the Philippines being a particularly notable market due to multiple current marketplace listings ranging from kitchenware to pet accessories.2 14 15 16 17 18 19 20 21 There is, however, little evidence of a conventional physical retail network, flagship stores, or a large-scale direct-to-consumer infrastructure under the LABAICAI name in the country.

Brand positioning

From its product range in the Philippines, LABAICAI can reasonably be described as an affordable, general-purpose consumer-products brand rather than a specialist premium brand. Its assortment emphasizes practical products such as:

Kitchen tools
Baking and cooking equipment
Food-storage and serving products
Household accessories
Pet-care products
Pet-safety equipment
Decorative household items

The common theme is everyday utility, with products intended for ordinary household, cooking, organization, decoration, or pet-care use. Because the company does not appear to publish an extensive brand story, mission statement, or design philosophy publicly, claims about LABAICAI’s official brand values should be treated cautiously.

Trademark significance

The U.S. trademark registration is particularly useful for understanding LABAICAI’s original intended positioning. The registration was made in Class 21, with the goods specifically centered on household and kitchen articles. The claimed first use anywhere and first use in commerce was September 17, 2020.13 This means the brand’s documented U.S. trademark history is relatively recent, dating to the early 2020s. It also establishes an important distinction: LABAICAI is a registered brand name, not merely a generic product description.

Name

According to the U.S. trademark record, LABAICAI itself was claimed to have no meaning in a foreign language.1 The name can nevertheless be confused with the Mandarin term 辣白菜 (làbáicài), which literally refers to spicy cabbage and can be used in Chinese contexts for certain pickled-cabbage preparations. That linguistic similarity appears coincidental from the available trademark evidence, as the trademark owner explicitly stated that the LABAICAI mark had no foreign-language meaning.

Relationship with marketplaces

An important characteristic of LABAICAI is its visibility through third-party e-commerce marketplaces rather than through a highly developed standalone corporate web presence. For Filipino consumers, this means that two LABAICAI products can sometimes look quite different because the brand covers numerous product categories and may be sold by different marketplace sellers. As a result, the LABAICAI name by itself does not necessarily indicate that every product is manufactured in the same factory. Public records establish trademark ownership but do not provide enough evidence to map every individual LABAICAI product to a particular manufacturer.

Reputation and market perception

There does not appear to be enough reliable independent reporting to characterize LABAICAI as a major internationally recognized household brand in the same way as companies such as IKEA, OXO, or Joseph Joseph. Its public footprint is instead more characteristic of an online marketplace/private-label brand. Some individual LABAICAI products have customer reviews on Philippine marketplaces, but these reviews should be interpreted at the product level, rather than automatically as evidence of the quality of the entire LABAICAI brand. For example, an individual bird harness listing has customer reviews, while other Philippine listings show completely different LABAICAI products such as cookware and pet apparel.23

Summary

LABAICAI is a Chinese-owned consumer-products brand whose documented trademark owner is Kunshan Boling Network Technology Co., Ltd. of Kunshan, Jiangsu. Its U.S. trademark was filed in 2020 and registered in 2021, originally covering a broad collection of household and kitchen products.13 Over time, products marketed under the LABAICAI name have appeared across a wider e-commerce assortment in the Philippines, including kitchenware, baking equipment, household accessories, decorative items, and pet-care products.2 14 15 16 17 18 19 20 21

The best description of LABAICAI based on currently verifiable information is therefore:

A relatively young, China-owned, e-commerce-oriented consumer-goods brand with a broad assortment of household, kitchen, decorative, and pet products.

Wikipedia-style infobox

LABAICAI

Type: Consumer-goods brand
Industry: Household and consumer products
Owner: Kunshan Boling Network Technology Co., Ltd.
Country associated with owner: China
Owner location: Kunshan, Jiangsu
Trademark filed: November 30, 2020
Trademark registered: September 7, 2021
U.S. registration: 6,476,738
Trademark class: International Class 21
Documented first use: September 17, 2020
Main product areas: Kitchenware, household goods, baking/cooking products, pet accessories, decorative products
Distribution: Primarily online/e-commerce marketplaces
Official corporate website: No clearly verified LABAICAI corporate website was identified in the sources reviewed
Corporate history: Limited publicly documented information

Bottom line: LABAICAI appears to be an online-first Chinese consumer-products/private-label brand, rather than a long-established specialist manufacturer. Its strongest documented identity is in household and kitchen products, but marketplace evidence in the Philippines shows the LABAICAI name being used across a much broader range of everyday consumer goods.

References

This profile was compiled with AI assistance and reviewed before publishing. How we use AI

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