About HERBS OF THE EARTH
HERBS OF THE EARTH is a wellness and nutritional supplement brand that develops and markets natural health products, including vitamins, minerals, herbal supplements, probiotics, specialty nutrition formulas, and functional wellness items. Established in 2015, the company operates as a family-run business with a mission to inspire individuals to actively pursue healthier lifestyles through science-backed nutrition and high-quality natural ingredients.1
The brand primarily serves the Philippine market through its retail stores, online platform, and authorized distributors, while manufacturing many of its products in the United States under recognized quality standards.
History
HERBS OF THE EARTH was established in 2015 as a family-owned wellness company. According to the company, its founders sought to combine modern nutritional science with carefully selected natural ingredients to create supplements that support everyday health and well-being.
Since its founding, the company has expanded from offering a limited range of nutritional supplements to a broad catalog covering digestive health, immunity, heart health, brain function, weight management, beauty, sports nutrition, and specialized wellness formulas.2
Mission and Vision
Mission
“We Inspire People To Pursue Wellness.”
The company defines wellness as the active pursuit of healthy living through nutrition, education, and preventive healthcare.3
Vision
HERBS OF THE EARTH states that its vision is:
“To glorify God by positively influencing everyone who comes in contact with HERBS OF THE EARTH to proactively choose wellness.”4
Products
The company offers a wide selection of dietary supplements, including:
- Vitamins and minerals
- Herbal supplements
- Probiotics
- Omega-3 and healthy oils
- Digestive health supplements
- Kidney support formulas
- Colon cleansing products
- Brain and cognitive support
- Weight management products
- Hair, skin, and beauty supplements
- Amino acids
- Adaptogens
- Immune support products
- Children’s wellness supplements
- Specialty wellness formulas
- Gift bundles and wellness packs
Examples include:
- Wellness+ Probiotic Cleanse
- Kidney Pro
- Colon Cleanse+
- Paraclean+
- TruHairCare+
- Garcinia 800+
- Chia Seed Oil+
- Adaptogens+
- Acai+
- Amino Acid+
Quality Standards
According to the company, HERBS OF THE EARTH products are:
- Manufactured in the United States
- Produced in cGMP-certified facilities
- Manufactured in NSF-certified facilities
- Subjected to third-party laboratory testing
- Tested for microbial contamination, heavy metals, ingredient identity, and potency
- Made using ingredients sourced from accredited suppliers
The company also states that many products feature certifications or formulations such as:
- USDA Organic
- Non-GMO
- Vegan
- Gluten-Free
- Dairy-Free
- Halal (selected products)
Business Philosophy
HERBS OF THE EARTH emphasizes combining natural ingredients with scientific research. The company states that its products are formulated using evidence from nutritional science while maintaining ingredient transparency and quality assurance.
Its published core values are summarized by the acronym C.A.L.L.E.D., emphasizing:
- Compassion for colleagues
- Accountability
- Love for customers
- Leadership
- Excellence
- Discipline5
Retail Presence
HERBS OF THE EARTH operates physical retail locations in Metro Manila, including branches in:
- Eastwood
- Ali Mall
- Commonwealth
- Other shopping centers and partner outlets
The company also sells products through its official online store and authorized resellers.
Educational Content
Beyond selling supplements, HERBS OF THE EARTH publishes educational articles focused on nutrition, wellness, disease prevention, healthy lifestyles, and mental well-being. These resources are available through the company’s website and are intended to encourage informed health decisions.6
Corporate Information
- Founded: 2015
- Industry: Health and Wellness
- Products: Dietary supplements and nutritional products
- Business type: Family-owned company
- Headquarters/Operations: Metro Manila, Philippines
- Manufacturing: United States (according to the company)
- Distribution: Retail stores, online store, and authorized distributors7
Disclaimer
HERBS OF THE EARTH markets dietary supplements, which are intended to supplement the diet and are not medicines. While the company states that its formulations are supported by scientific research and quality testing, dietary supplements are generally not intended to diagnose, treat, cure, or prevent diseases. Consumers should consult qualified healthcare professionals before beginning any supplement regimen, especially if pregnant, nursing, taking medications, or managing medical conditions.
