Pooky is a British home lighting and interior décor brand specializing in decorative lighting, including table lamps, floor lamps, wall lights, chandeliers, pendant lights, lampshades, rechargeable lighting, and home accessories. The company is known for combining traditional British design with modern functionality, offering premium-looking products at accessible prices. 1

Pooky was founded in the United Kingdom in 2014 with the goal of making designer-quality lighting available at more affordable prices. The founders believed many premium lighting products were unnecessarily expensive despite relatively simple manufacturing. Their idea was to focus on:

• timeless designs
• quality materials
• direct-to-consumer sales
• affordable luxury

The brand quickly became popular among homeowners, interior designers, architects, and boutique hotels. Its distinctive name comes from the nickname of co-founder Rohan Blacker’s grandmother, whom he affectionately called “Pooky.” 2

Pooky’s design philosophy centers on:

• Decorative rather than purely functional lighting
• Traditional craftsmanship with contemporary styling
• Mix-and-match customization
• Long-lasting products instead of trend-driven disposable décor
• Affordable premium aesthetics

The company’s slogan emphasizes creating lights that “look as though they cost a fortune, but don’t.” 1

Pooky’s catalogue includes:

Lighting

• Table lamps
• Floor lamps
• Wall lights
• Wall sconces
• Pendant lights
• Ceiling lights
• Chandeliers
• Picture lights
• Outdoor lighting
• Rechargeable portable lamps

Lampshades

One of the brand’s signature offerings is its extensive collection of interchangeable lampshades made from:

• linen
• silk
• velvet
• cotton
• woven fabrics
• printed designer textiles

Customers can pair different lamp bases with different shades to create personalized combinations. 1

Home Accessories

Pooky also offers:

• switches
• sockets
• mirrors
• picture frames
• selected furniture
• decorative accessories

Pooky’s products blend several interior design influences:

• British country house
• Victorian
• Art Deco
• Mid-century modern
• Contemporary
• Scandinavian simplicity
• Eclectic interiors

Rather than following fast-changing trends, many products are designed to remain stylish for years. 1

A key feature of Pooky is its modular approach. Customers can independently choose:

• lamp base
• lampshade
• fabric
• color
• trim
• size

This mix-and-match system allows thousands of possible combinations without requiring custom manufacturing. 2

Pooky states that it aims to reduce environmental impact by:

• designing durable products
• avoiding short-lived design trends
• minimizing unnecessary packaging
• balancing product protection with waste reduction
• sourcing responsibly where possible

The company emphasizes longevity over disposable home décor. 1

Pooky has collaborated with various designers, artists, and fabric houses to create exclusive collections. These include:

• The Novogratz
• heritage textile brands
• independent artists
• interior designers

These collections often feature exclusive lampshades, fabrics, colors, and decorative finishes. 1

Pooky occupies the premium-but-accessible segment of the lighting market. Its products are generally positioned between mass-market retailers and luxury lighting manufacturers, appealing to customers seeking distinctive design without luxury pricing. The brand has become especially popular among interior designers and design-conscious homeowners. 2

Originally focused on the UK market, Pooky has expanded internationally through dedicated online stores, including the United States, while continuing to serve customers in other regions through e-commerce. 3

In June 2026, Visual Comfort & Co., a global lighting company, announced that Pooky would join its family of brands. According to the announcement, Pooky will continue operating independently while retaining its brand identity, creative direction, and business model. 4

Pooky has built a reputation for:

• decorative British-inspired lighting
• colorful lampshades
• customizable designs
• rechargeable lighting collections
• affordable luxury positioning
• strong customer service focus

Its products are frequently featured in interior design magazines, home renovation projects, and residential interiors. 1

• Decorative lighting
• Interior design
• Home décor
• British furniture and lighting design

1. About Pooky Lighting
2. Inside Pooky’s Rise: Affordable Luxury Lighting, Mix-And-Match Shades And The Rechargeable Boom
3. us.pooky.com – Beautiful decorative lighting
4. Pooky Lighting Joins Visual Comfort & Co.