The company lists its operating location as Warehouse 23, Century Commercial Complex 5, Dasmariñas, Cavite.

Symmetry Lab Fragrances was founded in 2020 out of a passion for fragrance and craftsmanship. What began as a small creative pursuit eventually developed into a broader fragrance house offering perfumes designed around modern interpretations of familiar scent profiles.

According to the company’s LinkedIn profile, Symmetry Lab Fragrances was founded by an Overseas Filipino Worker (OFW) from the United Arab Emirates [1]. This background contributed to the company’s ambition of bringing refined, long-lasting fragrances to Filipino consumers at more accessible price points [1]. Rather than positioning perfume solely as a luxury status symbol, the brand presents fragrance as an everyday form of self-expression, memory, individuality, and personal identity [1].

The name “Symmetry Lab” reflects two central tenets of the brand: balance and experimentation. “Symmetry” refers to the equilibrium between familiarity and originality, quality and accessibility, and international inspiration and Philippine identity. “Lab” denotes an experimental, formulation-oriented approach to perfumery.

The company states that its creations combine timeless inspirations with modern craftsmanship, intending to evoke memories, moods, and meaningful moments. Symmetry Lab Fragrances describes its perfumes as a form of “accessible luxury” aimed at individuals who view fragrance as an expression of individuality, emphasising the use of quality ingredients, refined techniques, and responsible practices.

A defining characteristic of the Symmetry Lab Fragrances portfolio is its extensive use of designer-inspired and niche-inspired concepts. The official website categorises products under “Designer Inspired” and “Niche Inspired” alongside gender-specific categories.

Examples from the current catalogue include:

• Aeris — similar to PDM Greenley
• Amber Silk — similar to Jo Malone Dark Amber & Ginger Lily
• Aqua Essence — similar to Acqua di Giò Absolu
• Basileus — similar to Xerjoff Alexandria II
• By The Beach — similar to Jo Malone Wood Sage & Sea Salt
• Caramel Drizzle — similar to Bianco Latte
• Cedar Wood Chronicles — similar to Mancera Cedrat Boise
• Citrus Supreme — similar to Creed Silver Mountain Water
• Club Nights — similar to Maison Margiela Jazz Club
• Cold Autumn — similar to By the Fireplace

This approach appeals to consumers wishing to explore the character of expensive or internationally recognised fragrances without purchasing the original luxury bottle. The terminology “similar to” is used by Symmetry Lab Fragrances itself; these products are presented as inspired interpretations rather than the original creations of the referenced designer or niche houses.

Symmetry Lab Fragrances maintains a broad catalogue comprising more than 60 products across various olfactory families rather than concentrating on a single category. These include:

• Amber
• Aquatic
• Citrus
• Vanilla
• Gourmand
• Floral
• Fresh
• Woody
• Leathery
• Spicy
• Powdery
• Boozy
• Fruity
• Sweet

This diversity encompasses fresh daytime scents, aquatic fragrances, woody compositions, sweet gourmand perfumes, florals, spicy blends, and heavier amber-based formulations.

Among the brand’s best-selling or prominently featured fragrances are:

Stronger Flame

Listed as similar to Stronger With You Intensely, this fragrance represents the sweeter, warmer side of the catalogue and is currently ranked among the brand’s best sellers.

Sweet Deceptions

Described as similar to Valaya, this scent belongs to the brand’s contemporary feminine-oriented offerings.

Luxe Intense

Positioned as similar to Paradoxe Intense, this product exemplifies the brand’s approach of translating recognisable luxury fragrance profiles into its own line.

Supernova

One of the most recognisable fragrances in the collection, Supernova is described as similar to Instant Crush. It is characterised as an amber-floral-woody unisex fragrance featuring saffron, ginger, Sicilian mandarin, and bergamot in the opening; amberwood, rose, jasmine, and patchouli in the heart; and vanilla, musk, sandalwood, and oakmoss in the base.

Gentle Savage

Listed as similar to Sauvage Elixir, this is one of the brand’s best-selling offerings and represents the darker, more intense masculine-oriented segment of the catalogue.

The Local

An example of the brand’s hybrid-inspired approach, The Local is described as similar to a BR540 & Aventus hybrid.

Ocean Czar

Listed as similar to Megamare, this fragrance represents the aquatic and marine-oriented side of the portfolio.

Lalisa Exclusif

Described as similar to Delina Exclusif, this is one of the company’s prominent feminine-oriented fragrances.

Vanilla Bae

A vanilla-focused fragrance listed among the best sellers and described as similar to Vanilla Powder.

Suit and Tie

Described as similar to YSL Tuxedo, this unisex fragrance combines violet leaf, coriander, and bergamot with rose, black pepper, and lily-of-the-valley, finishing with patchouli, ambergris, and bourbon vanilla. It is marketed as having a sophisticated, formal character.

Marketing for Symmetry Lab Fragrances places significant emphasis on performance and longevity. The company states that its fragrances are fully macerated and matured before bottling, ensuring customers receive a balanced, long-lasting product ready for immediate wear rather than requiring further maturation. The corporate profile also highlights the use of high-grade ingredients and a commitment to consistency [1].

Symmetry Lab Fragrances primarily sells its products as Eau de Parfum (EDP). Several fragrances are available in both 60 ml and 90 ml formats; for instance, Supernova is offered in both sizes, while Suit and Tie is listed as a 90 ml product with a 60 ml option.

Pricing varies by fragrance and size, with listings on the official website generally ranging from approximately ₱1,200 to over ₱2,200. This structure supports the accessible-luxury positioning, allowing consumers to experiment with numerous profiles without entering the price bracket typically associated with premium designer or niche perfumery.

Beyond its online store, Symmetry Lab Fragrances maintains physical retail locations in the Philippines. Current store listings include:

• SM Southmall
• SM Bicutan
• SM Pampanga
• SM Dasmariñas
• Vista Mall Sta. Rosa
• Vista Mall Taguig
• Century City Mall, Makati

The company operates through a combination of e-commerce, physical retail, and marketplace distribution. It also maintains an official Shopee presence where products have accumulated substantial customer purchases and reviews.

The brand operates its own e-commerce website alongside social media and marketplace channels. Primary online platforms identified via its official Linktree include:

• Official website
• Shopee
• TikTok
• Lazada
• Facebook
• Instagram

The target customer for Symmetry Lab Fragrances is broadly defined as an individual who enjoys perfume collecting, seeks recognisable luxury scent profiles at lower prices, values longevity and performance, and desires a wide variety of options. The audience includes those interested in designer- and niche-inspired perfumes for both everyday use and special occasions, as well as consumers seeking a locally based Philippine alternative to imported brands.

Corporate descriptions frame the audience as consumers looking for elegance, confidence, individuality, craftsmanship, quality, and accessibility [1].

The identity of Symmetry Lab Fragrances is anchored in several key themes:

• Accessible luxury: Making sophisticated fragrance profiles available without traditional luxury pricing.
• Performance: Emphasising longevity and pre-bottling maturation.
• Inspiration: Drawing heavily from recognisable designer and niche fragrances.
• Variety: Offering more than 60 fragrances across diverse scent families.
• Philippine identity: Presenting itself explicitly as a Philippine fragrance house capable of world-class local production.
• Self-expression: Treating scent as a vehicle for memory, mood, identity, and individuality.

Within the Philippine fragrance market, Symmetry Lab Fragrances occupies a space between traditional local perfume brands, affordable alternatives, and premium designer-inspired perfumery. It is not positioned as a conventional luxury house like Chanel, Dior, Tom Ford, or Maison Francis Kurkdjian. Instead, its business model focuses on accessible premium fragrance: providing familiar high-end scent directions, strong performance, attractive presentation, and wide selection at approachable prices.

This approach aligns with a broader consumer trend wherein fragrance enthusiasts increasingly explore inspired fragrances, clones, and affordable interpretations alongside authentic designer and niche perfumes.

The company’s website displays a 4.93/5 rating based on 1,231 verified reviews, with individual products also showing substantial review histories. Its Shopee storefront demonstrates strong consumer activity; for example, listings have shown Gentle Savage with over 5,000 sales, while Ocean Czar and Lalisa Exclusif have each recorded over 2,000 sales. These figures indicate a significant following among Philippine fragrance consumers, particularly within the online market.

Symmetry Lab Fragrances primarily serves the Philippine market. The company currently ships domestically and has not yet launched international shipping. Standard nationwide delivery is available, along with same-day delivery in selected areas including Metro Manila, Rizal, Cavite, and Laguna, subject to order cutoffs and conditions.

Purchases of a 90 ml bottle include two complimentary 2 ml samples, allowing customers to explore other fragrances in the collection.

Symmetry Lab Fragrances distinguishes itself through a combination of local production, extensive inspired-fragrance offerings, accessible pricing, and performance focus. Rather than competing directly with established luxury houses on heritage and exclusivity, the brand competes on value, variety, accessibility, and scent familiarity. Consumers can browse the catalogue for fragrances explicitly presented as having similar directions to specific designer or niche scents, supported by the brand’s own naming, packaging, descriptions, and conceptual framework.

1. Symmetry Lab Parfums | LinkedIn