P Philippines Brand Wiki

About Tisyu

Tisyu is a Filipino tissue paper brand owned by Sanitary Care Products Asia, Inc. (SCPA), one of the Philippines’ leading manufacturers of hygiene and paper products. The brand is known for providing affordable, practical, and innovative tissue products designed for everyday Filipino households. Since its launch, Tisyu has positioned itself as a value-for-money alternative while introducing unique packaging and product formats to encourage regular tissue use. [1]

History

Tisyu was introduced by SCPA as part of its expanding portfolio of hygiene brands. The company was founded in 1996 and sought to make quality hygiene products more accessible across the Philippines. Alongside brands such as Sanicare, Femme, Cheers, Jade, and Naturale, Tisyu was created to serve consumers looking for affordable tissue products without sacrificing convenience. [2]

One of the brand’s earliest innovations was its coreless tissue roll, which eliminated the cardboard tube commonly found in toilet tissue rolls. This design made the product more compact, portable, and economical. SCPA later introduced the Tisyu To Go dispenser, allowing consumers to carry tissue hygienically in bags or vehicles. According to company founder Renato Sio, Tisyu was the first Philippine brand to introduce this type of portable dispenser. [1]

Brand Philosophy

Tisyu emphasizes three core values:

  • Affordability – offering tissue products at accessible prices.

  • Practicality – designing products suited to everyday Filipino lifestyles.

  • Innovation – introducing new formats and packaging that improve convenience and hygiene.

The company describes Tisyu as a reflection of the “madiskarte, maaasahan, and innovative Filipino spirit,” focusing on practical solutions for daily hygiene needs. [3]

Products

Tisyu offers a range of paper hygiene products, including:

  • Bathroom tissue

  • Facial tissue

  • Multipurpose tissue

  • Tissue dispensers

  • Compact tissue packs

  • Mega pull tissue packs

Recent additions include:

  • Multipurpose Tissue Mega Pull – a large-format 1-ply tissue for household cleaning.

  • Compact Facial Tissue – a portable 2-ply facial tissue designed for desks, cars, and bags. [3]

Manufacturing

Tisyu products are manufactured by Sanitary Care Products Asia, Inc. (SCPA), a privately owned Philippine company headquartered in Taguig City. The company operates manufacturing and distribution facilities throughout the country and supplies thousands of retail stores nationwide. [2]

Market Position

Tisyu primarily competes in the value and mass-market tissue segment in the Philippines. While SCPA’s premium tissue offerings are marketed under the Sanicare brand, Tisyu focuses on:

  • Budget-conscious consumers

  • Convenience stores

  • Grocery chains

  • Sari-sari stores

  • Household everyday use

Its affordable pricing and practical packaging have made it a recognizable local tissue brand. [3]

Distribution

Tisyu products are distributed nationwide through:

  • Supermarkets

  • Hypermarkets

  • Convenience stores

  • Drugstores

  • Traditional retail outlets

  • Online marketplaces

  • SCPA’s e-commerce platform, ShopHygiene

The brand has nationwide availability through SCPA’s distribution network. [4]

Parent Company

Tisyu is one of several consumer brands under Sanitary Care Products Asia, Inc. (SCPA), whose portfolio includes:

  • Sanicare

  • Femme

  • Cheers

  • Naturale

  • Jade

  • Tisyu

SCPA specializes in hygiene products including tissue paper, wet wipes, cotton products, and other personal and household care items. [1]

Notable Innovations

Tisyu has been recognized for several product innovations, including:

  • Introduction of coreless bathroom tissue rolls

  • Development of the Tisyu To Go portable tissue dispenser

  • Expansion into larger-format, value-oriented tissue packs

  • Continued focus on portable and space-saving tissue products for modern households [1]

See Also

  • Sanitary Care Products Asia, Inc.

  • Sanicare

References

This profile was compiled with AI assistance and reviewed before publishing. How we use AI

Related brands