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About Mago Lifting

Mago Lifting is a Philippine industrial brand specializing in material handling, lifting, rigging, warehouse, and safety equipment. The brand is operated by Mago Lifting Machinery Inc., a company based in Santa Cruz, Manila, that serves businesses across the construction, manufacturing, logistics, marine, mining, warehousing, and heavy industry sectors.1 Unlike consumer-oriented brands, Mago Lifting focuses on professional-grade industrial equipment designed for lifting, transporting, securing, and handling heavy loads while meeting workplace safety requirements.

History

Mago Lifting Machinery Inc. is engaged in the importation, distribution, and sale of industrial lifting and warehouse equipment in the Philippines. Over the years, the company has expanded its catalog to include thousands of products utilized in industrial operations, construction projects, warehouses, factories, and logistics centers nationwide.2

A significant milestone occurred in 2021 when the company filed the “TOYU MACHINERY” trademark under Mago Lifting Machinery Inc., covering a broad range of lifting, material handling, warehouse, and safety equipment. This trademark was officially published in the Intellectual Property Office of the Philippines (IPOPHL) Gazette in 2023.1

Company Information

Item Details
Company Name Mago Lifting Machinery Inc.
Industry Industrial Machinery
Headquarters 1205 Tomas Mapua Street, Santa Cruz, Manila, Philippines
Business Type Industrial equipment supplier
Markets Served Philippines
Core Business Material handling, lifting equipment, warehouse solutions, industrial safety products

Products

Mago Lifting offers a comprehensive portfolio of industrial equipment aligned with its trademark filings and retail offerings. These products are also available through local e-commerce platforms and dealer networks.345

Lifting Equipment

  • Chain blocks
  • Lever blocks
  • Electric chain hoists
  • Wire rope hoists
  • Manual hoists
  • Lifting tripods
  • Rescue tripods
  • Hydraulic jacks
  • Ratchet pullers

Material Handling Equipment

  • Hand pallet trucks
  • Hydraulic stackers
  • Electric stackers
  • Drum lifters
  • Drum transporters
  • Cargo trolleys
  • Platform trolleys

Rigging Hardware

  • Wire ropes
  • Chain slings
  • Polyester slings
  • Lifting nets
  • Shackles
  • Hooks
  • Eye bolts
  • Turnbuckles
  • Clamps
  • Ratchet tie-downs

Warehouse Equipment

  • Overhead cranes
  • Material transport systems
  • Storage accessories
  • Industrial handling tools

Safety Equipment

  • Safety harnesses
  • Fall arrest ropes
  • Crane scales
  • Personal protective equipment (PPE)

Industrial Accessories

  • Steel cables
  • Rope ladders
  • Fasteners
  • Construction accessories
  • General industrial hardware

Industries Served

Mago Lifting supplies equipment to a diverse range of industries within the Philippines, including:

  • Construction
  • Manufacturing
  • Warehousing
  • Logistics
  • Marine and shipbuilding
  • Mining
  • Oil and gas
  • Infrastructure
  • Utilities
  • Industrial maintenance

Business Model

The company primarily operates as a business-to-business (B2B) supplier providing industrial lifting equipment, warehouse solutions, material handling systems, safety products, and contractor equipment. In addition to direct sales and after-sales support, Mago Lifting maintains a presence on Philippine e-commerce platforms such as Lazada, where it lists safety gear, head protection, and tool storage solutions.345

Target Customers

Mago Lifting serves a wide array of professional clients, including:

  • Construction contractors
  • Engineering firms
  • Warehouses
  • Manufacturing plants
  • Government infrastructure projects
  • Logistics companies
  • Equipment rental businesses
  • Industrial maintenance contractors
  • Heavy equipment operators

Trademark

Mago Lifting Machinery Inc. has registered and published trademarks in the Philippines covering machinery, lifting devices, warehouse equipment, safety products, slings, ropes, cranes, stackers, hoists, and related industrial goods.1

Market Position

Within the Philippine market, Mago Lifting is recognized as a supplier of industrial lifting and handling equipment rather than a manufacturer of consumer products. Its portfolio spans manual lifting tools, powered lifting systems, warehouse equipment, rigging hardware, and occupational safety products intended for commercial and industrial use.

References

This profile was compiled with AI assistance and reviewed before publishing. How we use AI

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