The history of Rich Garden is closely connected with Ritz Food Product Corporation. The company began manufacturing biscuits in 1982, originally operating as Asian Biscuit Corporation. It entered into a partnership with Khong Guan Biscuit Factory of Singapore, leading to the production of Khong Guan biscuits and crackers in the Philippines.

During the 1990s, the company expanded beyond its original biscuit manufacturing activities. In 1997, it expanded its production lines to include products such as wafers and chocolate-coated biscuits, including Choco Sticks. In 1998, Ritz Food Product Corporation began developing its own product lines, including biscuits, candies, and chocolates. Rich Garden was created as part of this move toward developing Philippine-owned product lines.

The development of Rich Garden also supported the company’s ambitions beyond the domestic market. According to company-history material, Ritz Food Product Corporation began exporting biscuits, candies, and confectioneries in 1999, including shipments to Saipan, California, and Abu Dhabi.

Rich Garden’s positioning is centered on value and accessibility rather than premium or luxury snacking. Its stated goal is to provide “sarap”—a Filipino expression associated with deliciousness—while maintaining affordability and quality. The company’s own brand description says Rich Garden is intended to fulfill the taste buds of Filipinos from different walks of life.

This gives the brand a relatively straightforward proposition:

• Affordable: Designed for everyday consumption.
• Accessible: Products are sold through groceries, supermarkets, online marketplaces, and other retail channels.
• Varied: The portfolio covers multiple biscuit and confectionery formats.
• Filipino-oriented: Brand communication specifically emphasizes Filipino consumers.
• Mass-market: Products are available in both small individual packs and larger family or wholesale-style packages.

Rich Garden’s range has expanded into numerous types of snacks. Products associated with the brand include:

• Marie biscuits
• Cream and sandwich biscuits
• Assorted biscuits
• Wafer products
• Chocolate-coated biscuits
• Choco Sticks
• Butter sticks
• Nice biscuits
• Candies and other confectionery products

The Philippine Intellectual Property Office’s published trademark records show registrations and applications associated with Rich Garden Wafer, Rich Garden Marie Biscuits, Rich Garden Four Seasons Mixed Biscuits, Rich Garden T-Time, and Rich Garden Candy, all owned by Ritz Food Product Corporation [1]. Current retail listings also show Rich Garden products such as Jimbo Assorted Biscuits, Hapi Trip Assorted Biscuits, Mini Boy Butter Flavor Biscuits, Choco Sticks, Butter Sticks, Nice Biscuits, and Marie Biscuits [2].

Choco Stick

One of Rich Garden’s particularly visible products is Choco Stick, a chocolate-flavored and coated stick-style biscuit. It is currently sold in formats including 150 g and 500 g, with larger wholesale configurations also available. The product is commonly positioned as an inexpensive snack and is sold through Philippine online marketplaces and pasalubong retailers. Current listings identify its country of origin as the Philippines and associate it directly with the Rich Garden brand [3].

Rich Garden products are manufactured by Ritz Food Product Corporation at its facility in Brgy. Sto. Tomas, Biñan, Laguna. Company information describes the facility as operating six days a week and employing personnel involved in production, packaging, technical operations, and quality control.

The company’s stated manufacturing approach emphasizes quality control and adherence to product specifications. Ritz Food Product Corporation describes itself as a manufacturer of biscuits and confectioneries, with products including biscuits, wafers, cream sandwiches, chocolate-coated crackers, candies, and other snacks.

There is also official Philippine FDA evidence connecting the Rich Garden brand to Ritz Food Product Corporation. For example, an FDA registration identifies Mr. Cookie (Vanilla Cream Sandwich Cookies) under the Rich Garden brand, with Ritz Food Product Corporation listed as the company.

Rich Garden products have a significant presence in the Philippine retail and online grocery ecosystem. Products can be found through supermarkets, grocery retailers, specialty and pasalubong sellers, and online marketplaces.

The brand also appears in the online storefront associated with Ritz Food Product Corporation, alongside the company’s other brands such as Khong Guan and Snackeroo. The company has historically pursued international distribution as well; its corporate history states that it began exporting biscuits, candies, and confectionery products to overseas markets in 1999.

Rich Garden is a brand rather than a separate standalone manufacturer. Its corporate structure can be summarized as: Ritz Food Product Corporation → Rich Garden → Biscuits, wafers & confectionery.

Ritz Food Product Corporation also carries other brands, most notably Khong Guan and Snackeroo. The company describes Khong Guan as a long-established snack brand and Snackeroo as a more playful, youth-oriented snack brand, while Rich Garden occupies the affordable everyday-snacking space.

In the Philippine snack market, Rich Garden can broadly be characterized as a value-oriented mass-market biscuit brand. Rather than competing primarily through premium ingredients, sophisticated packaging, or high-end positioning, the brand’s appeal is built around familiar flavors, convenient formats, generous quantities, and affordable pricing.

This is particularly apparent in the availability of large 500 g packs and multi-pack formats alongside smaller individual-serving products. Current retail listings show products ranging from small 28 g multipacks to 500 g snack packages and multi-kilogram assorted-biscuit formats [2].

The name “Rich Garden” conveys an image of abundance and variety, while the actual brand proposition is strongly associated with affordable enjoyment. Its product portfolio is broad enough to cover different snacking occasions—from simple tea and coffee biscuits to chocolate-coated snacks and assorted biscuit packages. The brand’s corporate messaging essentially boils down to making snacks that are affordable, tasty, accessible, and suitable for ordinary Filipino consumers.

• 1982 — The company’s biscuit-manufacturing history begins under Asian Biscuit Corporation.
• 1997 — Production expands into wafers and chocolate-coated biscuit products.
• 1998 — The company develops its own biscuit, candy, and chocolate product lines; Rich Garden is created as one of its own brands.
• 1999 — Ritz Food Product Corporation begins exporting biscuits, candies, and confectioneries to international markets including Saipan, California, and Abu Dhabi.
• 2021–2022 — Philippine trademark records document Rich Garden marks including Wafer, Marie Biscuits, Four Seasons Mixed Biscuits, T-Time, and Candy [1].
• Today — Rich Garden remains part of Ritz Food Product Corporation’s portfolio of Philippine snack brands, with products available through physical and online retail channels.

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2. Rich Garden
3. WHOLESALE! CHOCO STICK RICH GARDEN (500 GRAMS) (10 PIECES PE – TikTok Shop Philippines